"The Lego Story" 80th Birthday Animated Web Film Celebration
13 Aug 2012
As LEGO celebrates its 80th Birthday, they take a look back at its history with this short great animated web film entitled "The Lego Story".
The animated video describes the life of Danish toymaker Ole Kirk Christiansen, who created the company in 1932, and his son Godtfred, Lego’s second owner, from the perspective of current owner Kjeld, the founder’s grandson.
Ever wonder how the name "Lego" came to be? The name "LEGO" comes from the two Danish words "leg" and "godt", which translates to "play well".
Credits:
Created by Lani Pixels
Labels:
great ad campaigns,
Lego
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