The Twix Bar "Ideologies" The Battle Begins | Left or Right

16 Jul 2012



Brothers Seamus and Earl have never gotten over breaking their companies prototype in two, the rivalry continues with the creators of the Twix Candy Bar. The new ad campaign entitled "Ideologies" sheds some light on the bitter war going on in our package of Twix bars, who knew those sweet chocolatey Twix were so divided between left and right.


The new ads are nothing like the "Happy Together" commercials from not too long ago (Happy Together spot below)



Credits:
Ad Agency: BBDO New York
Title: Twix "Ideologies"
Agency BBDO New York
Chief Creative Officer: David Lubars
Senior Creative Director: Peter Kain and Gianfranco Arena
Creative Director/Copywriter: Chris Beresford-Hill
CD/AD: James Clunie
Executive Producer: Anthony Curti
Production Company: MJZ
Director: Craig Gillespie
Editorial Company: MacKenzie Cutler
Editor: Ian MacKenzie
Visual Effects: Eight VFX
Music Company: Human
Sound Design: MacKenzie Cutler
Mix Company: Sound Lounge

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