The creative studio Gentleman Scholar teams up with long-time collaborators Whitehouse Editorial on a powerful spot for Boston Police Foundation. Donnie Wahlberg provides a sober plea for support over a procession of still images portraying the Boston police at their heroic best, racing to crime scenes, mingling with the community, remaining calm in the maw of chaos.
Whitehouse editor, Adam Robinson, approached Gentleman Scholar to work on the piece, after teaming with them on the titles for the Harmony Korine-directed film, Spring Breakers, confident that the postproduction experts would deftly enhance the powerful sequence of images with understated VFX.
“I grew up in the area so it was a project I was excited to be a part of,” explains Whitehouse Editorial Editor Adam Robinson. “I was talking to Carissa (Marlowe), Joe (Berkeley) and Dave (Wall) about it and we were thinking that if we could get the crew at Gentleman Scholar on board, it would take it to another level. They really brought it to life.”
“We’ve have a very collaborative process with Whitehouse, and this Boston Police Foundation project was the perfect opportunity to flex our collective muscles,” notes Gentleman Scholar CD Will Johnson. “Creating a meaningful spot for a worthy organization is something that we can all be really proud of.”
CREDITS:
Client: Boston Police
Spot Title: “Boston Police Video”
Date: July 2013
Agency: Hill Holliday
Copywriter: Joe Berkeley
Art Director: David Wall
Producer: Carissa Marlowe
Editorial: Whitehouse Editorial
Editor: Adam Robinson
VFX: Gentleman Scholar
Creative Directors: William Campbell & Will Johnson
Producer: Tyler Locke
Designer/Animator: Macauley Johnson, Matthew Andrews, Sam Kim
via: Trust Collective
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