Rethink Breast Cancer Presents "The Hottest App Update Ever"

Rethink Breast Cancer is back with another hot new sexy ad campaign via Toronto based agency John St.

It's the Hottest App Update Ever! The updated video, along with our updated app features:

New hot Men to remind you to give your breasts some TLC
The Man-o-Gram. Send a friend a personalized reminder from Anthony.
TLC: Touch. Look. Check. Learn how to check your breasts using TLC.

Our Favorite Super Women Check Their Breast For ALCC

Four of our favorite female Super Hero's: Wonder Woman, She Hulk, Storm and Catwoman check their breast for a Breast Cancer print ad campaign for ALCC (Associação da Luta Contra o Cancer. The Heroines originally published back in 2011 in Mozambique with the tagline, "When we talk about breast cancer, there’s no women or superwomen. Everybody has to do the self-examination monthly. Fight with us against the enemy and, when in doubt, talk with your doctor" are too good to leave buried in the archives.

Credits:
Ad Agency: DDB Mozambique.
Creative directors: Anderson Lima, Zeca de Oliveira.
Creatives: Sara Vale, Christiano Vendramine, Erick Vasconcelos.
Illustrator: Maísa Chaves.
Graphic producers: Faruk Issufo, Mauro Mussagy.
Planner: Cristiana Oliveira.
Account team: Vasco Rocha, Christine Ramela and Fernanda Neves.
Media: Khida Ismael.