Norfolk Southern "What's Your Function?"

Here's our new television advertisement, "Norfolk Southern, What's Your Function?" We've updated the classic Schoolhouse Rock "Conjunction Junction" to remind everyone how Norfolk Southern connects businesses, create jobs, and keeps the economy moving.

The spot is the work of Maryland based creative ad agency rp3, that first launched in May 2013 and damn it's good. Previous work from rp3: "City of Possibilities", equally beautiful.

Norfolk Southern's "City of Possibilities" showcases the railroad's role as a creator of economic possibilities—a powerful force for growth among the industries and communities served by the line.

The ad is a whimsical portrayal of a boy and his dog, and the steady growth of a railroad-served community that comes to life while they sleep. In the last decade, NS has participated in the location and expansion of more than 1,000 factories, distribution facilities, and other businesses along its lines, representing an investment by NS customers of $30 billion and some 46,000 jobs.

The spot was produced by Norfolk Southern's advertising agency, RP3 Agency of Bethesda, Md., and by The Mill of New York, N.Y., an award-winning creator of computer-generated graphics.

Alec Baldwin is the world's best Teacher in DDB Chicago new Capital One Ad

Alec Baldwin is the "Teacher" in new Capital One Venture Ad

Surprise substitute teacher Alec Baldwin gives a lesson on the algebra of travel to a group of precocious fourth-graders, explaining fundamental principles like why their beloved teacher has fled to the Bahamas early on a whim. The life-enhancing class lesson leaves students wide-eyed and ready for action, and proves that even Baldwin can wind up with a “World’s Best Teacher” award.

 Credits: 
Client: Capital One
Spot Title: “Teacher”
Agency: DDB Chicago
Executive Creative Director: Mark Gross
Creative Director: Bart Culberson
Associate Creative Director: Mike Ackerman
Copywriter: Tanner Tananbaum
Executive Producer: Marion Lange
SVP / Integrated Brand Leader: Chris Pultorak
VP / Senior Account Director: Matthew Schabdach
Account Executive: Ben Solocheck

Production Co.: Tool Of North America
Director: Erich Joiner
Executive Producer(s): Brian Latt, Oliver Fuselier, Danielle Peretz

Editorial: NO6
Executive Producer: Crissy DeSimone
Senior Producer: Kendra Desai

Color: Company 3
Colorist: Tyler Roth
Producer: JP McIntosh
Assistant Colorist: Paul Galati

Finishing: Method Studios
Flame Artist: Mark Anderson
Clean Up: Ryan Wood
Flame Assist: Brandan Baki
Producer: Erica Hilbert

Mix: Another Country Studios
Mixer: David Gerbosi
Executive Producer: Tim Konn
via: Trust

Toyota Europe, "We Are Hybrid" via Saatchi & Saatchi EMEA

Toyota and Saatchi & Saatchi EMEA have launched a new brand film "We Are Hybrid", celebrating Toyota Hybrid's 5 million unit sales success and the happiness effect the engineering has on drivers.

The film made it's debut at the Frankfurt Motor Show and is directed by hot shot UK collective "Bullion". The film is a dynamic edit of different people, objects and places that, when paired together, form different kinds of smiles. Hundreds of images were filmed over 4 days across the UK to bring this bright optical experience to life. Combined with typography, punchy messages and positive music, the film aims to convey the feeling of a Toyota Hybrid driver.

 Credits: 

Creative Ad Agency: Saatchi & Saatchi EMEA

Jason Romeyko: Creative Director Toyota

Adrian Caddy: Creative Partner

William John: Senior Copywriter

Adrian Ruiz-Mediavilla: Art Director

Paul McHugh: AE

Greg Hemes: Producer

Production Company: Bullion Productions

Directors: James Paul Willis, Ross McDowell, Jack Newman

DOP: Jack Newman

Post: Finish TV

Music: Skyrmish

Editor: Dave Graham

Android KitKat, Take A Break and Win a Nexus 7 Smart Phone

Have a Seat on the Android KitKat custom made billboards created by JWT Amsterdam

The creators of the world’s most popular mobile platform have teamed up with the world’s biggest food and beverage company to name the next release of the platform ‘Android Kit Kat’. To celebrate this collaboration, JWT Amsterdam created a campaign, which fits seamlessly with both brands. We placed special outdoor ads at various locations in Amsterdam and Utrecht. Then we simply invited people to have a break, by sitting on the special bench we’d placed on the ad. Anyone who was having this special break at the given moment on Saturday, September 14th, won a new Nexus 7 tablet.

Credits:
Advertising Agency: JWT Amsterdam, The Netherlands
Executive Creative Director: Bas Korsten
Art Directors / Copywriter: Maarten Vrouwes, Friso Ludenhoff
Creative Strategist: Simon van Oldenbeek
Acitvation Producer: Vera Korsten
Digital Director: Jesse Houweling
Digital Producers: Susanne Meier, Elisah Boektje

psa: Rape "It's Your Fault"

"It's Your Fault"
All India Bakchod (AIB 365) a collective of entertainers consisting of Tanmay Bhat, Gursimran Khamba, Rohan Joshi, and Ashish Shakya, together they create a weekly sketch show from India's edgiest, politically incorrect and humorous news headlines.

AIB 365's lastest work is an ingenious video that adds humor and sarcasm to this public awareness campaign for Violence Against Women Prevention. The PSA entitled "It's Your Fault" blames women themselves for being the victims of rape. With ridiculous lines like "...scientific studies suggest that women who wear skirts are the leading cause of rape, do you know why? Because men have eyes." The video goes on to blame women for watching Bollywood films, mobile devices and the lack of support from India's Police...the comedic approach to the campaign actually might work.

Every sexual assault case in India inspires a string of stupid and hateful remarks against women. This is our response to those remarks.

Credits:
Director: Ashwin Shetty
Cinematographer: Ankit Mhatre
Written by: AIB.
Editors: Ashish Heblekar & Shashwat Datta
Music: Mehar Chumble
Assistant Directors: Shruti Naik & Geethika Chandran Kinakkal
Line Producer: Achal Manglik
Assistant Producer: Melbun D'souza
Live Sound: Rinku Pathak

The Carl Sciortino Jr. "Father's Son" Ad is one of the best Political Ads We've Ever Seen

Even Carl's Tea Party Dad is impressed with the Massachusetts Liberal

Carl Sciortino is a Democrat running in the special election for Massachusetts' 5th Congressional District, the Primary Election is October 15, 2013. And this is his Father, the duo create a genuinely great political ad, the first we've seen of it's kind.

A LEGO Blocumentary: Master Builder / Designer Steve Gerling

LEGO® Master Builder Academy presents a new episode of the Blocumentary web-series.

In this installment, we visit the workplace and home of LEGO Master Builder Steve Gerling to discover how his talent as a wood-carving sculptor led him to become an accomplished and celebrated designer of plastic brick models. It's just one more example of how creative imagination can transform any medium into a true work of art.

Find more on LEGO Master Builder Academy at: mba.lego.com (currently only available in the United States).

More "Endless Possibilities" from the Nike Just Do It Ad Campaign

Nike Presents "Endless Possibilities"

We're all capable of a little more -- a little faster, a little higher, a little stronger, a little more. And when we look at all of the little things we've done, we'll see the big things we're doing.

Nike latest commercial created by W&K features Xherdan Shaqiri, Jessie J, and Gerard Pique.

United Airlines, Onboard with "Rhapsody in Blue"

Onbaord with United, "Rhapsody in Blue"

United Airline's latest ad showcases it's planes spacious seating options and thoughtful inflight amenities all carefully orchestrated for your comfort and convenience.

Credits:
Spot Title: "Rhapsody in Blue"
Creative Advertising Agency: mcgarrybowen

Not to be outdone by United, Southwest Airlines had Lee DeWyze board one of their planes "Live at 35"

These Two Women Have an Orgasmic Experience in "Booking Joy" Ad from Australia

Booking.com Australia | Booking.Yeah "Joy"

The next installment of the Booking.com campaign plugs into a Marshall stack and turns it up way past eleven. 15 seconds of pure unadulterated hotel euphoria.

Credits:
Creative Advertising Agency: Wieden + Kennedy, Amsterdam

New Ad: Chase for the NASCAR Sprint Cup "Never Change"

Sprint "Never Change"
To promote Sprint’s sponsorship of the Chase for the NASCAR Sprint Cup and the new Unlimited for Life Guarantee, Sprint’s newest television spot offers NASCAR fans a glimpse into the future of popular drivers Clint Bowyer and Matt Kenseth.

Aged with elaborate makeup, the two drivers square off on mobility scooters clad with team numbers, colors and sponsor decals. They race through the halls of a nursing home, bashing and fighting for the lead. But when they finish their lap, they find that Miss Sprint Cup Kim Coon (also aged several decades) has fallen asleep while knitting the checkered flag.

As the two drivers race off for another lap, the title appears reading, “The drive to win is for life.” Title cards and announcer copy then make it clear that while other carriers are withdrawing their unlimited offerings, Sprint is guaranteeing unlimited for life.

Created by Team Sprint (Leo Burnett and Digitas), the spot was shot on location at a real nursing home outside of Charlotte, North Carolina. Many of the nursing home’s residents are featured in the spot, including the participants of a real water aerobics class. After several hours of makeup, NASCAR Sprint Cup Series drivers Clint Bowyer and Matt Kenseth mixed in easily with the residents, shaking hands and even helping out with some crossword puzzles.

Credits:
Client: Sprint
Agency: Team Sprint, Leo Burnett + Digitas
Ad or Campaign: Chase for the NASCAR Sprint Cup "Never Change"
Executive Creative Director: Michael Boychuk
Creative Director: Brian Shembeda
Art Director: Rene Delgado
Copywriter: Jono Paull/Jeff Candido
Account Supervisor: Kristen Eglitis
Executive Producer: Nicky Furno
Producer: Craig Clark
Production Company: Smuggler
Director: Jon Watts
VFX/SPX: Flavor
Editorial: Cutters
Editor: Tim LoDolce
Director of Photography: Larkin Seiple

Stardust Brings Blockbuster-esque Title Sequence To Southwest Airlines

STARDUST BRINGS BLOCKBUSTER-ESQUE TITLE SEQUENCE TO SOUTHWEST AIRLINES

Stardust, the bicoastal integrated production and design firm, partnered up with GSD&M to create a thrilling promotional film for Southwest Airlines’ new in-flight service of Free Live TV. The film showcases a series of high-octane, title sequences that unfold and transform into a beautiful, polished, metallic type-face straight out of a Summer Blockbuster.

“The creative team at GSD&M came to us with the basis of a great idea,” explains Stardust Managing Director/Co-Owner Dexton Deboree. “They wanted to deliver a largely text-based advertisement, and deliver it in the vein of a Summer Blockbuster movie trailer. We took inspiration, of course, from the usual big, explosive, sci-fi action movie trailers. But we also looked in far corners, such as metal welding. Then, we married that with concepts inspired by underwater marine footage; delicate, but transformative origami objects; and space exploration to discover our creative execution. We credit the agency for giving us such a solid foundation, and then just paid tribute to that in the best way we could.”

Adds Stardust Creative Director/Co-Owner Seth Epstein: “We embraced the idea of a dimensional fractal, and once we put it into motion, the morphing from one shape into type and back worked in such a visceral and cinematic way,” he says. “That was our challenge; to make something that feels like a Blockbuster that has a visceral quality while maintaining readability. We did not want to do the classic ‘type flies from background’ approach. We really pushed to come up with something innovative; and we did. There is hypnotic quality to this film, which I love. We're very proud of how we took a simple type treatment and turned it into something really special. Ultimately, having a great agency partner was also a big part of this project’s success; and their willingness to take the road less traveled was essential.”

Credits:
Client: Southwest Airlines
Spot Title: “Free TV”
Advertising Agency: GSD&M
Senior Writer: Rusty Broome
Associate Creative Director/Art Director: Ellen Springer
Producers: Susan Lazarus, Maria Ivicic
Production/Design/Animation Company: Stardust
Managing Director/Co-Owner: Dexton Deboree
Creative Director/Co-Owner: Seth Epstein
Executive Producer: Blythe Dalton Klippsten
Producer: Paul Winze
Art Director: Piero Desopo
Designers: Ling Feng, Karen To, Piero Desopo
Animator/Compositor: Piero Desopo
CG Animator: Kevin Ferrara
Flame Artist: Kevin McDonald
Editorial Company: Stardust
Editors: Ted Neckar, Mike Hackett

Jim Harbaugh Is Not Yelling in the New Visa NFL Commercial #MyFootballFantasy

Jim Harbaugh is not mad and he is not yelling...

Watch Visa turn a Jim Harbaugh football fantasy into reality in the latest BBDO created ad.

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New GoDaddy Ad "It's Go Time" - The Florist featuring Jean-Claude Van Damme

GoDaddy Presents - The Florist featuring Jean-Claude Van Damme

This florist taps into her inner Van Damme for motivation to fill her new online orders. Now she's rocking those roses, snipping those stems and making fantastic floral displays. Find new customers with an online presence and watch your small business bloom. It's go time!

See Van Damme in GoDaddy's The Baker spot HERE.

Credits:
Creative Ad Agency: Deutsch, New York

Burberry Kisses, An Art, Copy & Code Project powered by Google

One hundred and fifty-seven years after its founding, Burberry continues to reinvent its approach to luxury marketing. In this project, we’re working with Burberry to re-imagine how brands can deliver beautiful, emotional experiences across different devices and screens, while reaching a key audience - millennial consumers.

Burberry Kisses lets you send personal messages to loved ones that are sealed with your actual kiss, and can be dressed up in a real Burberry lipstick color. Through the magic of modern browsers and display ad technologies, we’re able to deliver a beautiful experience to millions of people across the web. Burberry Kisses doesn’t look or feel like a traditional ad, but instead, it’s a personal interaction that forges a deeper connection between users and the brand.

The Brief:
Create an emotional connection between the Burberry brand and millennial consumers, who easily tune out traditional fashion and beauty marketing.

Insight:
A kiss is one of the most iconic and personal symbols of human emotion — a means of not only bringing people closer together, but also of forging a deeper connection with the Burberry brand.

The Concept:
A rich experience that lets you send personal messages to loved ones, sealed with a virtual imprint of your real kiss; all while contributing to a broader story of the world’s love.

The song is "Evergreen Love" by Misty Miller.

Credits:
GROW - Creative Ad Agency
DREW UNGVARSKY - Creative Director
BRIAN WALKER - Tech Director
MATT CLACK - Lead Creative
TODD LOWER - Lead Producer
RICKY WILLIAMS - Lead Developer
MATT CAMPBELL - Lead Developer
MIKAEL EMTINGER - Lead Developer
JOE BRANTON - Lead 3D Artist
BRUNO PORRIO - Art Director
ERIC GREEN - Production Director
SONYA PARKER - Producer
JASON LEVESQUE - Animator
JOSH NEWTON - Designer
MARK LUNDIN - Developer
JR SMITH - Developer
GABE MOLOCHKO - Developer
DARIUS PILAPIL - Developer
DANIEL BURKE - Developer
WILL JARDINE - Developer
JEFF PENANO - Developer
BILLY KURILKO - Developer
BENJAMIN BLUNDELL - Developer
NOAH LI - 3D Artist
JUAN RUBIO - 3D Artist
ERIC LOHMAN - Creative
JASON FUGH - Content Artist
MARLEIGH CULVER - Content Artist

Google Credits:
AMAN GOVIL - Head of Advertising Arts
MIKE GLASER - Product Marketing Manager
FLAVIA SIMON - Product Marketing Manager
SANDRA NAM - Executive Producer
SHANA OPPERMAN - Producer
[via: Google Art, Copy, & Code]

Watch Butter Boy and Margarine Girl fall in love in Rama's "Love in the Fridge" New Ad

Butter and margarine form the perfect match in this heart warming little Romeo and Juliet tale for Unilever's margarine brand Rama.

Meet the Butterboy, wandering around lonely in a cold refrigerator seeking his one and only soul-mate. Meet a happy bunch of groceries that fills the air with love. And eventually meet the Margarine Girl, the enchanting little princess to unfold, who most likely will become the new face of the brand.

Credits:
Creative Advertising Agency: Ogilvy & Mather, Germany
Senior Producer: Tanja Frohwerk (Frankfurt a.M.)
Creation: Bettina Biermann, Meike Herr (Düsseldorf)
Account Management: Simone Schröder, Marei Wilke (Düsseldorf)
Production: Sehsucht GmbH
Director: Martin Härlin
DOP: Björn Haneld
Animation Director: Hans-Christoph Schultheiss
Producer: Christiane Mülstegen, Stephan Reinsch, Jan Tiller
Character Design: Anja von Harsdorf, Julius Brockelmann
Art Department: Julius Brockelmann, Axel Brötje, Anja von Harsdorf
Set Supervisor: Daniel Jahnel
Animation: Jakob Schulze Rohr
3D Lead: Daniel Jahnel
3D Artists: Stephan Haidacher, Heinrich Löwe, Rafael Vicente, Sebastian Welti
Technical Director: Martin Chatterjee
Compositing: Florian Zachau, Alexander von der Lippe
Edit: Annett Kiener
Grading: Andreas Teichert

Software
Animation: Autodesk Softimage XSI
Sculpting:Pixologic ZBrush
Edit: Avid Media Composer
Compositing: Nuke
Grading: DaVinci Resolve
Online: Autodesk Smoke

It's Not Porn, It's HBO

To show the difference between sensual, sexy acting and porn, director Alberto Belli created a humorous ad for HBO.

Titled ‘It’s Not Porn…’, it shows several budding actors raving to their friends and family about their new roles in a TV series.

Initially, they are horrified of what they hear—thinking that their loves ones have been tricked into shooting a porn film.

However, their fears turn into joy when they find out that it’s actually part of scene from a HBO drama, like ‘True Blood’ or ‘Game of Thrones’. via:

Credits:
Various actors book their first major role in L.A.

Produced & Directed by: Alberto Belli http://www.albertobelli.com
Written by: Zach Lewis & Jim Mahoney
Cinematography by: Justin Morrison
Production sound: Jorge Ramirez-Martinez
Original Music by: Kenny Wood
Special Thanks: Bryan Brucks Emily Jermusyk

--CAST (in order of appearance) --

Stephanie Jackson
Jessa Zarubica
Alison Haislip
Peter Porte
Shauna Bloom
Amy Aitken
Jim Mahoney
Rob Salerno
Mary Jo Anderson
Linn Bjornland
Zach Lewis
Kyle Devero
Mark Neal
Hugo Martin (Voice Over)

New Volkswagen Ads Introduce Johnny Conquest, The Organic Bag Boy & The Fake Co-Worker

A new VW ad campaign that’s a bit of a departure from the typical Volkswagen ads: A series of ads featuring a character named Johnny Conquest, whose only mission is showing people that they deserve a better car.

For these ads, Deutsch LA tasked to find ways to show multiple features and accolades in one spot, as opposed to the single feature often shown in VW commercials. Enter Johnny, who jumps into people’s lives to give them unsolicited demonstrations about the virtues of German engineering.

In “Johnny Conquest: Lunch,” Johnny enters a room full of office workers and offers to drive them to lunch at that “place we all like,” and then tells them about the car on the drive. When someone asks him if he works for Volkswagen, he says, “No, I work for the company that we all work for…the place we just left.”

In “Johnny Conquest: Organic,” he carries groceries to a couple’s car and says, “You do not want these in there. Trust me, I’m a bag boy. At the…place I just mentioned.”

Part of Johnny’s charm is that the fibs he tells are barely passable as fibs, as if he’s so enthusiastic with the car that he doesn’t stop to learn the name of the place where he’s supposed to work. In fact, no matter what clothes he has on, he always wears a VW logo.

Despite his last name, a sales term, Johnny is more of an evangelist than a salesperson, and it’s telling that he goes out to people’s jobs and lives instead of meeting people at a dealership. He wants to talk to people in the real world.

The ads are directed by David Shane, known for a lot of very funny commercials, including Bud Light’s “Swear Jar.”

Credits:
Creative Ad Agency: Deutsch LA
Executive Creative Director: Michael Kadin
Group Creative Director: Matt Ian
Creative Director: Craig Evans
Director of Integrated Production: Vic Palumbo
Director of Content Production: Victoria Guenier
VP, Executive Integrated Producer: Jim Haight
Integrated Producer: Lyndsey Wilson

Production Company: O Positive
Director: David Shane
Director of Photography: Eric Treml
Executive Producer: Marc Grill
Executive Producer: Ralph Laucella
Head of Production: Devon Clark
Line Producer: Ken Licata
1st A.D.: Billy Jones

Editorial Company: No6
Editor: Chan Hatcher
Assistant Editor: Keith Hamm
Executive Producer: Chrissy DeSimone
Post Producer: Kendra Desai

Music: Human

Motorola's Hilarious Trio of new Ads for the Moto X, "Lazy Phone" makes fun of your fat lazy iPhone

Tired of having to touch your lazy phone? Moto X responds to your voice and frees up your hands for more important things. Just talk.


Tired of dealing with your lazy phone? Moto X keeps you up-to-date with everything you need without causing a scene.


Never trust your lazy phone to capture the moment. With Moto X, you can take photos with two twists of your wrist.

Just know that it's not you, it's your phone...

Credits:
Creative Ad Agency: Droga5, New York
Creative Chairman: David Droga
CCO: Ted Royer
ECD: Neil Heymann
GCD: Mike Long
CD: Scott Bell, Tim Gordon
Head of Integrated Production: Sally-Ann Dale
Head of Broadcast Production: Ben Davies
Production Assistant: Goldie Robbens
Production Company: Furlined
Director: Speck and Gordon

Petco, The Power of Together Anthem Ad - from copilots to costars you'll love this

Something extraordinary happens when pets and people connect.

Here's a look at some of the moments we've discovered. As part of the Petco family, we would love to hear yours too. Share a photo, story or comment with us below or at facebook.com/petco

Your friends at Petco

Credits:
Created by the creative ad agency Vitro.