Rain-X, touts its protective powers in this TV spot via agency Cramer-Krasselt/Milwaukee. "Balloon Storm" features a beautiful and unexpected shower of water balloons on a sunny day, symbolizing the unpredictability of weather and the protective power of Rain-X windshield wipers and treatments to repel rain, sleet and snow with streak-free ease...and it's actually a really nice spot to watch.
Advertising Agency: Cramer-Krasselt, Milwaukee, USA
Chief Creative Officer: Marshall Ross
Executive Creative Director: Chris Jacobs
Creative Director: Todd Stone
Art Directors: Paul Asao, Jim Root, Shawn Holpfer
Copywriters: Ernie Schenck, Pete Kellen
Agency Producers: Cheri Anderson, Timm Gable, Dinah Goris
Director: Lars Tovik
Production Company: Go Films
Editorial: Final Cut
Editor: Adam Rudd
Executive Producer: Saima Awan
Producer: Jennifer Miller
Assistant Editor: Scott Butzer
Executive Producer: Elexis Stearn
Producer: Amanda Ornelas
VFX Company: A52
Animation Company: Elastic
Music: Big Foote Music
Composer: Darren Solomon
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