New Ad: A Father's Happy End to his Daughters Date Thanks to BMW ConnectedDrive

The innovative BMW ConnectedDrive Services & Apps are your useful companions in everyday life and beyond. How you use them is up to you.

Jingle Your Bells In BMW's Fastest Christmas Song In The World

BMW closes out the year with a new holiday Christmas greeting. They took four caroling members of the Zurich Acapella Group, but them into a BMW M135i driven by Martin Tomczyk on test track and created what they call "The Fastest Christmas Song in the World." Jingle Bells Jingle Bells...Oh what fun it is to ride in a BMW.

Credits:
Client: BMW
Agency: Draftfcb, Zurich
Production: Pumpkin Film AG
Country: Switzerland
Director: Götz Hudelmaier
Executive Creative Director: Dennis Lück
Art Director: Stephanie Lang
Art Director: christoff strukamp
Copywriter: Maximilian Kortmann
Consultant: Sandra Kopplin
Post production: Fraqment

BMW Web Film "The Road Home"

There’s no place like home and there is certainly no road like the road home. BMW recently unveiled a special tribute to “The Road Home” gifted from their advertising agency, Kirshenbaum Bond Senecal + Partners (kbs+).

Filmed around Thanksgiving, kbs+ employees captured their personal experiences traveling home on mobile phones and video cameras. The result mixes over 50+ videos set to an original score through the eyes of a holiday traveler.

Recognizing immediately the universal message and human connection of the piece, BMW quickly got behind the idea of releasing the film. Just launched online this week, BMW will also air a 60-second TV version of the spot nationally in the coming weeks.

The Pianist for BMW - His Story Told In Ad

From Italian creative agency BCube comes a new ad for BMW entitled "The Pianist". It features a young man who goes back in time and remembers inspiring moments in his life that lead him to the stage he is preforming on today, being unique was never easy, BMW says not anymore.

Credits:

Brand: BMW

Advertising Agency: BCube, Milan, Italy

Executive Creative Director: Francesco Bozza

Client Creative Directors: Aureliano Fontana, Bruno Vohwinkel

Art Director: Andrea Marzagalli

Group Account Dierctor: Edi Borrelli

Account Supervisor: Giansimone Graziosi

Account Executive: Giorgia benetti

Producers: Claudio Leonetti, Veronica Pasi

Production Company: The Family

Director: Federico Brugia

DOP: Pedro Del Rey

Music Composer: Ferdinando Arnò

Music Company: Quiet Please

BMW "Feeling Remains" TV Ad Flows with Sail by Awolnation

BMW's newest full-length global TV commercial "Feeling Remains" captures the feeling of how driving a BMW never leaves you, all set to the song Sail by Awolnation.

BMW "Feeling Remains" spot credits:
Ad Agency: kbs+P, New York
Music Credits:
AWOLNATION: "Sail"
Album: Megalithic Symphony
Courtesy of Red Bull Records

3 Impressive Sports Car Challenges in Advertising

BMW M5 - "Bullet" - High Performance Art.
The world's fastest sedan recreates super slow-motion bullet footage on a much grander scale. The result: High Performance Art.



Formula 1™ legend David Coulthard and pro-golfer Jake Shepherd set a new world record - farthest golf shot caught in a moving car - with the help of the Mercedes--Benz SLS AMG Roadster. The car caught the ball 275 metres away from the tee.

This stunt was verified by Guinness World Records



Can a car go faster than an arrow? Hyundai's new thinking to discover new possibilities proves it can with the Hyundai Genesis Coupe vs an Arrow.