Showing posts with label Featured Ads. Show all posts
Showing posts with label Featured Ads. Show all posts

Creating a symphony with 7 generations of Porsche 911

14 Oct 2013



Porsche: Birthday Roar
Sometimes, you don't need a piano to create a symphony. Watch how 7 generations of Porsche 911 play a very special song. To celebrate the 50th anniversary, Fred & Farid created an interactive online film as a tribute to the legendary sports car. The 7 notes in the music represent the evolution of the 7 generations of 911, more at http://50years-911-en.porsche-events.cn

Creative Credits:  
Advertising Agency: Fred & Farid, Shanghai, China

Maria and the Dinosaur - American Museum of Natural History



See one girl’s meteoric rise, as sparked by AMNH, in “Maria & The Dinosaur”.
The spot, for broadcast and online, connects to the institution’s mission to discover, interpret and disseminate knowledge about human cultures, the natural world and the universe. Using whimsy and humor the piece speaks to the wonder of exploration and education.

The project was developed by award-winning agency WiT Media, which selected Wander as creative partner for the piece based on Wander’s TED-awarded work for Follow The Frog. According to WiT Media Founder and President Clint White, the goal was to present the benefit of experiencing the American Museum of Natural History with a contemporary voice and a narrative that entertained. For Wander, which worked closely with WiT and AMNH to develop the tonality and story, the project provided the unique and enviable position of shooting in the beautiful, historic NYC museum.


The American Museum of Natural History is one of the world's preeminent scientific and cultural institutions. Since its founding in 1869, the Museum has advanced its global mission to discover, interpret and disseminate information about human cultures, the natural world and the universe through a wide-ranging program of scientific research, education and exhibition. The Museum is renowned for its exhibitions and scientific collections, which serve as a field guide to the entire planet and present a panorama of the world's cultures.

Creative Credits:  
Client: American Museum of Natural History
Title: “Maria & The Dinosaur”

Advertising Agency: WiT Media
Agency President: Clint White
Agency VP: Simona Tanasescu

Creative Collective: Wander
Executive Producer: Aaron Weber
Creative Director: Aaron Weber
Copywriter: KRANKY and Aaron Weber
Director: KRANKY
Music and Sound Design: Josh Peck

Post/Finish: MPC/NYC
Color: Adrian Seery
Color Assit: Daniel Silverman
Smoke: Evan Schoonmaker & Seth Weinman
Senior Producer: John Skeffington

New Ad: KFC "Separation"



KFC, #FamilyTime "Separation" spot.
Egg Films' Kim Geldenhuys directed Ogilvy Joburg's new KFC 'Separation' ad, a delicately-observed ad about divorced parents, shared custody, and KFC family treats. Featuring the music of Joe Purdy and his song "Good Days"

Creative Credits:  
Creative Advertising Agency: Ogilvy & Mather Jhb
City & country: Johannesburg, South Africa
Agency producer: Tessa Weakley
Creative director: Mike Martin
Copywriter: Jordan Tryon, Thule Ngcese
Art director: John Nankin
Production co: Egg Films
City & country: Cape Town, South Africa
Director: Kim Geldenhuys
Director of photography: Alard de Smidt
Production co producer: Cindy Rodkin
Executive producer: Kerry Hosford
Post production co: Kwazi Mojo Media and Black Ginger
Editor: Upstairs Post
Music: Joe Purdy – “Good Days”

Levi's Presents "Boom Town" Detroit in the 60's wed film

12 Oct 2013



Levi's webfilm looks back at the Detroit of yesterday
Detroit in the 1960s was a hotbed of both musical and cultural clash. Legendary music scenes like Motown and the early Garage Rock movement were literally happening across the street from each other. Set against the social unrest of the time, the music community in Detroit in the mid-1960s was like no other in history.



Boom Town celebrates this diversity by telling the story of the stylistic energies that were born from the Motor City during that very special time. In Boom Town, we embark on a heavily music driven story digging deep into the Detroit scene of the era. In the process of creating this film, we have painstakingly researched thousands of hours of archival footage ranging from rare dance club, performance and concert footage, lifestyle films, rare photo stills as well as wonderful industrial films from the times. We've then woven together exclusive voice-over interviews with original musicians, fans and scene-makers from the 1960s Detroit scene. The voices of personalities like Russ Gibb, the owner of the mythical garage club Grande Ballroom, Motown session guitarist (and producer of Rodgriguez' Sugar Man) album, Dennis Coffey, and legendary concert poster artist, Gary Grimshaw, come together with many other members of the Detroit scene to tell this fascinating story. Told through a series of vignettes, Boom Town is a grooving and stomping film that captures the style and attitude of a small group of musicians that continue to influence the worlds of fashion and music to this day.

Credits:  
Director: Aaron Rose
Editor: Thomas McMahan
Producer: Lucy Rose
Archival Research: Alexis Owens
Music Supervisor: Cali Thornhill-Dewitt
via:

New Ad: A Father's Happy End to his Daughters Date Thanks to BMW ConnectedDrive

11 Oct 2013



The innovative BMW ConnectedDrive Services & Apps are your useful companions in everyday life and beyond. How you use them is up to you.


Toronto Ad Shop Creates A Twitter Powered #HomelessTurkey Campaign In An Effort To Feed Cities Homeless

10 Oct 2013

Toronto Ad agency BlackJet develops a Twitter hashtag powered turkey feeder to help feed our city's homeless this Thanksgiving.

For every 1000 tweets that include the hashtag #HomelessTurkey,
10 turkeys will be donated to Good Shepherd Ministries annual Thanksgiving meal.



Press:
TORONTO, ON (October 9, 2013) Blackjet Inc., a Toronto-based marketing agency,
launched today an innovative digital campaign to increase awareness for their client,
Good Shepherd, a food and service provider for the city’s homeless. The concept is
simple – every time someone includes #HomelessTurkey in a tweet, a small portion of
feed will be dispensed from a Blackjet custom-built and programmed hashtag-powered
feeder to three lucky turkeys that have been spared from their Thanksgiving fate. For
every 1000 tweets that includes the hashtag #HomelessTurkey before October 10, 10
turkeys will be donated to Good Shepherd’s annual Thanksgiving meal. The campaign
is a pro-bono initiative for the agency.

Blackjet’s custom turkey feeder is powered by a trough-auger, controlled via a USB
relay, which connects to a server that scours Twitter for all tweets containing the
hashtag #HomelessTurkey. When the hashtag is used, the server activates
the USB relay, which near-instantly feeds the turkeys.

Tweet a turkey and watch it eat live now at HomelessTurkey.com.

Blackjet enlisted Thunderclap to help amplify social reach and awareness, in turn
maximizing the number of turkeys to be donated to Good Shepherd. Thunderclap, a
social media crowdspeaking platform, will broadcast a message tomorrow from the
accounts of all #HomelessTurkey campaign supporters, reaching an additional 120,000
potential supporters at the exact same time.

Also beginning today is a three-day, on-site activation at the corner of Queen and Soho
Sts. in Toronto, where a live feed of the hashtag-fed turkeys (comfortable on a farm in
New Tecumseth, ON) will stream daily from 10:00 a.m. to 7 p.m. ET. The live stream will
be accompanied by a street team who will educate passersby on the Good Shepherd’s
services for Toronto’s homeless.

Good Shepherd serves more than 1200 free meals to the homeless everyday, more
than any other organization in Toronto. Well known on the streets of Toronto as a place
to get a hot meal, clean clothes and a safe, clean bed for the night, Good Shepherd is a
leading provider of comprehensive services to homeless, disadvantaged and
marginalized people in the city.

Volvo Trucks - The Chase



The scene is set for drama. Rhythmic music plays as a red-painted truck is chased by a herd of bulls down ancient cobble-stoned streets of Spain. This is the opening of the latest film in the series of Volvo Trucks’ spectacular tests. ‘The Chase’ premiers on YouTube today.

“Having bulls chase the truck through twisting alleys meant the new Volvo FL really had to prove itself. And it did,” says Lars Terling, Vice President Marketing Communications, Volvo Trucks.

In the new film ‘The Chase’ precision driver Rob Hunt, renowned for his part in major Hollywood productions, plays a starring role. His mission is to drive the Volvo FL distribution truck in a race in the medieval Spanish town – chased by several tonnes of bulls. The film also features traditional Spanish bull runners trying to catch the red truck to jump into safety from amongst the bulls.




The stunt is real. “The city is old, the streets are narrow and we drive on slippery cobblestones. To be chased by bulls on top of that is a real challenge,” says Rob Hunt. During the test he had to maintain a speed of at least 30 kilometres an hour just to keep out of the way of the bulls.

“The bulls maintained a consistently high speed and were really close sometimes, but the truck handled the corners very well so it was just a matter of driving,” says Rob Hunt.

#TheChase was shot on closed-off streets in Ciudad Rodrigo, the original city of the bull run, in north-western Spain, with the cooperation of the Mayor and the town’s citizens. It’s directed by Oscar-nominated Henry Alex Rubin, who together with a crew of 250 people and 28 cameras including an octocopter and a 360° camera captured the live event.

“The biggest risk was that we were in a town. It was live and we had to make sure that it was safe for both people and animals. With the big rear mirrors I had a good view of the bulls and the bull runners behind me so I could keep a good safe distance,” says Rob Hunt.

The safety of both people and animals was the top priority during the spectacular event. All necessary safety precautions were taken. ”We wanted to recreate an event inspired by Spanish tradition but in our very own way so no trucks, people or bulls come to any harm,” states Lars Terling.

The soon-to-be-famous bulls have now retired to a farm outside Guadalajara, where they will enjoy their retirement in peace and quiet.

DB Export Gold Beer "Fire at the Old Well" extended cut



Man's best friend doing it's greatest work

Working late, fixing the roof, attending a second cousin's wedding - there's always something that gets in the way of having a beer with your mates. Don't worry, men. Help is on its way.

Credits:  
Advertising Agency: Colenso BBDO, Auckland, New Zealand
Executive Creative Director: Nick Worthington
Creative Director: Levi Slavin
Art Director: Brett Colliver
Copywriter: Simon Vicars
Agency producer: Jen Storey
Director: Nick Ball
Composers: Jonathan Dreyfus, Quick Strings
Sound design: Shane Taipari, Franklin Rd

Volkswagen VW "Winter Is Coming" Print Ads

9 Oct 2013



4MOTION All Wheel System by Volkswagen.

Credits:
Agency: TRY/Apt Oslo Norway
Copywriter: Petter Bryde & Aleksander Erichsen
Art Direction: Thorbjørn Ruud & Thea Emanuelsen
CG: Gimpville
Visual/Layout: Thomas Bråten

Close-up detailed image courtesy Thorbjørn Ruud

Bier Markt celebrates 32 days of Oktoberfest with a Biervent Calendar



Lay out your lederhosen. Toronto-based creative shop Open has launched a new campaign on behalf of Bier Markt, showing that when it comes to Oktoberfest, nobody does it better.

To highlight Bier Markt’s commitment to this beeriest of festivals, Open created a social media Biervent calendar – the Oktoberfest answer to the advent calendar. Housed on Bier Markt’s Facebook page, the Biervent calendar will countdown the 32 days of the festival with a billboard that features a new headline each day, such as “Rock Out With Your Sauerkraut” and “Bier and Lederhosen. So In Right Now.” The campaign also features OOH and TSA ads that reflect the Biervent calendar headlines.

All the creative elements pay homage to the authentic Oktoberfest experience that Bier Markt will be offering up to guests this year, which includes a bunch of cool events – such as a Snout Sunday Roast and the Bier and Lederhosen So In Right Now Event – and a mouthwatering menu of German-inspired fare. But, of course, it’s the beautiful bier that truly will be taking centre stage and Bier Markt has a sensational selection of German suds to tantalize patrons’ taste buds.






“This campaign is about showing that Bier Markt is the perfect place for you to go for an immersive and authentic Oktoberfest experience,” says Martin Beauvais, partner, Open. “It has the food, it has the fun and, most importantly, with over 150 brands it has enough suds to more than do justice to bier’s greatest event.”

“Whether they’re going to dine, or just to drink, what people are guaranteed to get at Bier Markt is an Oktoberfest celebration they won’t find anywhere else,” adds Christian Mathieu, partner, Open.

Credits:

Campaign Title: 32 days of Oktober
Client: Prime Restaurants
Brand: Bier Markt

Creative Agency: Open
Partner, Creative: Martin Beauvais
Partner, Strategy: Christian Mathieu
Copywriter: Layton Wu
Art Director: Tyler McKissick
Project Lead: Anne Ngo
Project Manager: David Power
Photography: Vince Noguchi

via:
glossy 
Shannon Stephaniuk 
http://www.glossyinc.com


Lionel Messi in the Samsung GALAXY Note 3 Official Commercial "The Developer"



Told from a child's perspective, "The Developer" is a musical short film by Samsung featuring Lionel Messi and the hit single "Royals" by Lorde.

A mysterious stranger arrives in a low income neighborhood and captures the imaginations of the children who live there. He is "The Developer" and the children view him with a deep suspicion.

Together with his Samsung GALAXY Note 3 and GALAXY Gear, the Developer effortlessly masterminds a secret construction project. Using the latest in Samsung technology including Action Memo, Pen Window, Scrapbook and hands-free call capability on the Gear, the Developer orchestrates and executes his mysterious mission.





The children watch in awe. They reflect on their current situation by singing Lorde's breakout hit "Royals," a song about overcoming her own humble beginnings.

The spot concludes with a beautiful new pitch that has been constructed in the toughest part of town. The Developer is revealed to be the world's reigning football star, Lionel Messi, fulfilling his personal mission to help under privileged children.

The events in this story are a dramatic retelling of actual projects completed by the Messi Foundation. The film was directed by Adam Hashemi.

Credits:
Client/Product: Samsung GALAXY Note 3 and GALAXY Gear
Campaign: Design Your Life
Title: The Developer

Creative Ad Agency: Leo Burnett L.A. and Chicago
EVP, Creative Director: Shannon McGlothin
SVP, Creative Director: Brandon Rochon
SVP, Creative Director: Adam Kennedy
Creative Director: Guy Seese
Creative Director: Brian Murphy
SVP, Account Director: Radim Svoboda
Account Director: Benjamin Haynes
Account Executive: Cameron Zick
SVP, Executive Producer: Jennifer Dennis
Producer: Keith Jamerson
VP, Music Director: Gabe McDonough
Sr. Music Producer: Chris Clark

Production Company: Furlined
Director: Adam Hashemi
Executive Producer: Eriks Krumins

Post-production: The Mill, LA

Editorial: Rock Paper Scissors
Editor: Mikkel EG
Executive Producer: Carol Lynn Weaver

Music Supervisor: George Drakoulias
Sound Designer: Gus Koven (Stimmung)
Mixer: Loren Silber (Lime Studios)
Music Production Support: Amber Music

Foster Farms Amazing Singing Chickens



California based Foster Farms with the help of creative by Goodby get all nostalgic with three new ads featuring The Amazing Chickens singing Night Rider's Sister Christian (above) and below, Don't You Want Me Baby (Human League) and the throw back music fest wouldn't be complete without Toto's "Africa."


These are not the first chicken stars in advertising, last month Mercedes Benz and FujiFilm introduced us to dancing chickens with magic body control, check them out HERE.





Credits:  
Creative Ad Agency: Goodby, Silverstein & Partners

Luvs Diapers "Second Kid"

8 Oct 2013



First-time parents always have extra sanitizer on hand. Then, the second kid comes along. Now, a spare set of hands is the only thing they need.

Saatchi & Saatchi nail the reality of parenthood for most parents of more than one child in this new ad campaign for Luvs Diapers entitled "Second Kid".



Music appreciation is very important for a child's development.


Science now says mom's saliva can actually help a baby's immune system.


...and a couple more spots from the campaign




Credits:
Creative Ad Agency: Saatchi & Saatchi, New York

Hot Pockets Music Video Kate Upton & Snoop Dogg in "You Got What I Eat"



Hot Pockets present: "You Got What I Eat" ("Just a Friend" parody) ft. Kate Upton, Snoop Dogg, Oliver Cooper, Bow Wow & KevJumba.





Disclaimer: Yes...everyone was totally baked during the making of this video.

New Ad: Warburtons TV advert - 'Payback'



The newest Warburtons TV advert "Payback", promotes the Half and Half loaf 'From Our Family To Yours' ad campaign with a younger brothers story and his plans to get even with his big brother one day. Young Sam pens a letter to Mr. Jonathan Warburton who has just about enough of his brother bossing him around, he continues on by sharing his plans on eating the Half and Half bread until his big and strong so he can get even with his brother.



Credits: 
Client: Warburtons
Creative Ad Agency: WCRS
Creative Director: Billy Faithfull
Creatives: Naz Nazli, Rob Welch
Agency Producer: Jack Bayley
Account Director: Kevin Smith
Media Agency: Mindshare
Production Company: Moxie Pictures
Director: James Griffiths
Producer: Lisa Trnovski
DOP: Nanu Segal Editors: Ben Quinn @ TenThree
Post Production: Finish
Sound Engineer: Ben Leeves @ Grand Central

New Ad: Del Monte, Spencer - Take a Fruit Break



Office antics abound in the latest from Toronto-based creative agency Blammo for Del Monte Refrigerated Fruit Cups.
Most people want to eat healthier. But most us also believe we don’t have time to eat the recommended amount of fruit - especially during a busy day at the office. The Del Monte “Take a Fruit Break” campaign aims to debunk that myth by pointing out that the time spent taking numerous breaks at work to drink coffee, gossip or go on Facebook - is time we could use to grab a fruit break, if we wanted.




The 30-second TV spot features “Spencer”, the lovable office slacker, and “Jane”, the consummate professional. Throughout the spot, we see Spencer’s hilarious breaks contrasted with Jane’s work grind. Ultimately, Jane finally takes a few minutes to relax and take a break of her own, a fruit break, with a Del Monte Refrigerated Fruit Cup.

The broadcast campaign is supported OOH which continues the office culture theme. The three ads feature simple statements about different types of breaks such as “If your colleagues have time for a coffee break, you have time for a fruit break” or “If your colleagues have time for a gossip break, you have time for a fruit break”.

Del Monte is a division of ConAgra Foods. The campaign is currently running in Calgary and Quebec.

Credits:
Client: ConAgra Foods
Brand: Del Monte Fruit Cups
Campaign: Take a Fruit Break
TV Spot Title: “If Spencer Can”

Agency: Blammo
Chief Creative Officer: Michael Murray
Writers: Michael Murray, Vinay Parmar
Art Director: Oliver Brooks
Agency Producer: Alina Prussky
Account: Christine McNab, Ashley Weber

Production Company: Sons & Daughters
Director: Peter Martin
Director of Photography: Bryce Fortner
Line Producer: Andrew Sullivan
Editor: Jon DeVries
Editorial Company: School Editing
Online: Fort York
Sound Design & Music: Keen Music
OOH Photography: Andrew B. Myers

via:
glossy 
Shannon Stephaniuk 
http://www.glossyinc.com

"Changing Faces" by Clare Maguire for Burberry Acoustic



Clare Maguire performs a an acoustic version of her song "Changing Faces" for Burberry.


The Power of a Smile

7 Oct 2013



A smile has an extraordinary power to communicate, to surprise, excite. Transforming a moment, a day or even a lifetime. Italian creative viral ad agency Ebola Industries puts our smiles power to work in this beautiful new ad for Oral-B. Original version in Italian below after the credits.

Credits:  
Advertising Agency: Ebola Industries, Milan, Italy
Creative Director: Mizio Ratti
Art Director: Marika Mangafà
Project Manager: Beatrice Mantero
Strategic Planner: Valerio Franco
Production Company: Enormous
Director: Cric

Il sorriso ha un potere straordinario: comunicare, sorprendere, emozionare. Trasformare un momento, una giornata o anche tutta la vita. È lo Smiling Power. Cosa aspetti ad accendere il tuo?




"Keloid" - Big Lazy Robots Epic Spec Trailer

6 Oct 2013


In a not too distant future, societies of all countries come to rely on an intricate network of artificial intelligence devices designed to bring efficacy to man’s life. Yet, man continues to devour himself in useless wars. A strong political hierarchy now divides all powers into three factions, and A. I. devices rapidly gain ground as efficiency becomes a priority.

As social revolts grow worse everyday, authorities seek ways to control their citizens. They decide to carry out a series of tests that will determine not only whether some crucial powers can be transferred to non human entities, but also whether man is ready to yield those powers.

The world has become a cell for all man and women, who withstand and endure their lives, rather than living them. Machines might have found a solution.

From now on, you are set free.

Keloid is not about robots, it is about men. Big Lazy Robot created this spec film — more than two years in the making — with the purpose of giving free reign to the creative aspects of production that many times are so much missed during profit work.

And yes, we enjoyed the ride!Via: Big Lazy Robot

Credits:
Keloid directed by JJ Palomo
Big Lazy Robot Crew: Hugo Bermudez, Juan Civera, David Cordero, JJ Palomo, Leopoldo Palomo
Concept Design: BLR, Aaron Beck, Greg Broadmore
Music and Sound Design: Full Basstards(Fullbasstards.com)
Online Color Correction and Conform: Trizz
Manager: Scott Glassgold / IAM Entertainment

New Fruit of the Loom "Panty Stunt" Commercial



Stunt woman Mickey Facchinello makes Fruit of the Loom underwear look sexy, very sexy in this new ad from CP&B fittingly titled "Panty Stunt".
When you Start Happy with the right pair of underwear, you'll have the confidence to take on anything life throws at you. And to prove it, Fruit of the Loom gives you a behind-the-scenes (and wardrobe) glimpse of a stunt woman demonstrating how a pair of no-creeping, smooth-fitting microfiber panties stay in place, so she can help this movie win the weekend.

Below, the not as sexy "Speedy Boxers" spot featuring a Nascarish styled pit crew in their boxer shorts...
When you Start Happy with the right pair of underwear, you're immediately transported into a can-do mood. Not convinced? Fruit of the Loom gives you a secret glimpse underneath the fire suits of a racing pit crew, demonstrating how a pair of super-roomy boxers keep them cool and comfortable so they can worry about other things -- like turning their pit strategy into racing history.


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