Luvs Diapers "Second Kid"

First-time parents always have extra sanitizer on hand. Then, the second kid comes along. Now, a spare set of hands is the only thing they need.

Saatchi & Saatchi nail the reality of parenthood for most parents of more than one child in this new ad campaign for Luvs Diapers entitled "Second Kid".



Music appreciation is very important for a child's development.


Science now says mom's saliva can actually help a baby's immune system.


...and a couple more spots from the campaign




Credits:
Creative Ad Agency: Saatchi & Saatchi, New York