New Apple iPhone 5c "Greetings" Ad (extended cut)

All the wonderful the world says "hello" featured in Apple's latest spot from TBWA/Media Arts Lab

Watch new iPhone 5c owners say hello from around the world in Apple's newest ad entitled "Greetings."

Documentary: The Dark Side of Apple's iPhone 5S

i waited in line for 10 hours for the first iPhone, also waited in line, outside the mall, in 1999 for the Sega Dreamcast. it's like tailgating. being excited about something and letting that excitement grow along side similarly minded people. when i went out for the 5S launch i found a lot of that excitement and enthusiasm but i also found a lot of tired anxious people who were waiting in line for reasons other than their own desire for a product. that was a little bothersome. the scene at the apple store just before the phones release was also a sight i'd never experienced. beyond excitement it was closer to hysteria. encouraged by hundreds of equally hysterical employees in blue shirts. at the peak of that hysteria i stopped and reminded myself what the impetus was for all of this; a new phone. that warranted a head shake and an eye roll. it's fun to get excited about something, no matter how ridiculous it may seem. i went to the superbowl once and when the patriots lost my best friend started crying. i can understand sleeping on the street for a new toy more than i can crying over a professional sports game.. it takes all kinds i suppose.

via Casey Neistat

Credits:
The film was co-produced by Casey Neistat and Gabriel Nussbaum of Bank Street Films

New Apple iPhone 5c Designed Together Ad

"Designed Together"
The colorful new ad created by TBWAMedia Arts Lab for the Apple iPhone 5c.

In the new iPhone 5c, color is more than just something you see.
The hardware and software are designed together so you feel color throughout the entire experience.

Credits:
Advertising Agency: TBWAMedia Arts Lab

Apple iPhone 5c TV Ad "Plastic Perfected" for the colorful

Apple's first ad for the new iPhone 5c, "Plastic Perfected"

Introducing iPhone 5c. A completely new expression of iPhone that's not just for lovers of color. It's for the colorful. 

Typical classic Apple advertising, with a sweet liquid flow.

Credits:
Creative Advertising Agency: TBWA\Media Arts Lab, USA

The Embarrassing iPhone-Bashing Video That Microsoft Doesn't Want You To See

The Embarrassing iPhone-Bashing Video That Microsoft Doesn't Want You To See
[Story by: Jay Yarow, Business Insider] Sometimes it's best to just keep your mouth shut.

Microsoft posted a video that makes fun of the iPhone 5S and the iPhone 5C. It has two people as stand-ins to represent Tim Cook and Jony Ive while two people pretending to be Apple employees pitch the new phones.

This video should have never been released.

Microsoft is getting clobbered by the iPhone. And we don't just mean its smartphone business is losing to the iPhone — we mean the whole company is getting clobbered.

The iPhone led to the iPad, which has caused consumer PC sales to collapse. As PC sales fall, Microsoft's Windows revenue is falling. This is bad news for the whole company and is likely a big part of the reason CEO Steve Ballmer is leaving.

The iPhone alone is a bigger business than Microsoft.

Don't forget, Steve Ballmer laughed at the iPhone when it was released. He's since learned to stop laughing at it. Apparently the rest of the company hasn't learned.

Instead of mocking Apple and its iPhone, Microsoft should show some humility, put its head down and get to work making a better product.

Update: Microsoft must not have liked the ad all that much, either. It yanked the video and sent us this statement:

"The video was intended to be a light-hearted poke at our friends from Cupertino. But it was off the mark, and we've decided to pull it down." – Microsoft spokesperson

iCrocs 5c Commercial - iPhone 5c Parody Ad via PKP BBDO

This changes everything. Once again. After noticing the new iPhone 5c cases similarity to Crocs, Vienna based ad agency PKP BBDO decided to show everybody the way they see the new Apple iPhone 5c commercial with The iCrocs 5c ad.

Take a look at the the agencies behind the scenes action of the spoof add they spent an afternoon creating on their Facebook page http://www.facebook.com/pkpbbdo

Apple Mac Pro Teaser Ad, "The future of the pro desktop" Coming This Fall

Here is the new Apple teaser ad for the new Mac Pro coming this fall. "The future of the pro desktop" is the work of ad agency TBWA\ Media Arts Lab, LA, and features the music of Muse, "Supremacy".

The new Mac is heralded as a revolution, but the teaser spot is just that....so we wait until the fall. A few images from the ad below to give the conspiracy theorists something to talk about.

via:

4 New Apple Print Ads - "Our Signature"

Credits:
Advertising Agency: TBWA\Media Arts Lab, USA
Chief Creative Officer: Duncan Milner
Executive Creative Director: Eric Grunbaum
Group Creative Directors: Drew Stalker, Chris Ribeiro
Associate Creative Director / Art Directors: Paul Wysocan, Niraj Zaveri, Melinda Keough
Associate Creative Director / Copywriters: Brooks Jackson, Kevin Butler
Senior Art Director: Shannon Tham
Copywriter: Rob Goldenberg
Art Director: Edward Vince
Head of Art Production: Helen O'Neill
Senior Art Producer: Sara Clark
Art Producer: Jessica Gerweck
Global Director of Print Production: Peter Nolan
Print Producer: Anna Haro
Project Manager: Jayson Dana
Photographer: Jason Nocito
Production Company: First Shot Productions
Digital Art: Epilogue Inc.
Prepress: Continental Colorcraft

New Apple Ad - Making a Difference One app at a time

Each iOS app offers remarkable — and often delightful — possibilities. But the most powerful iOS apps ever are ones that change people's lives in ways they never imagined.

Apple - Designed By Apple "Intention"

Here, simple phrases paired with elegant visuals describe the thoughts and emotions that go into creating each Apple product.

Credits:
Creative Advertising Agency: TBWA\Media Arts Lab, USA
Chief Creative Officer: Duncan Milner
Executive Creative Director: Eric Grunbaum
Group Creative Directors: Chris Ribeiro, Drew Stalker
Associate Creative Director / Copywriter: Brooks Jackson
Art Director: Danny Duran
Copywriters: Zane Miller, Rob Goldenberg
Executive Producer: Mike Refuerzo
Agency Producers: Mallory Gordon, Ben Bragg, Stephanie Gocke, Tessa Kocourek
Production & Animation Co: Buck

Newest Apple Ad - Designed by Apple In California

A new ad from Apple that debuted during the WWDC 2013 keynote on June 10 that seems more of a manifesto of sorts, entitled "Designed by Apple in California".

Credits:
Creative Ad Agency: TBWA/Media Arts Lab

Windows 8 - Less Talking More Doing

Siri does all the talking in Microsoft's latest Apple bashing spot for it's Windows 8 tablet. Apple's voice assistant apologies for not being able to run certain programs and perform functions..."I'm sorry, I don't update like that," she says. "I'm sorry, I can only do one thing at a time." Let's hope we've seen the last of the attack ads from Microsoft for a while.

Credits:
Creative Ad Agency: Crispin Porter + Bogusky

Apple iPhone 5 "Music Every Day" Commercial

Every day, more people enjoy their music on the iPhone than any other phone.

Credits:
Creative Ad Agency: TBWA\Media Arts Lab
Chief Creative Officer: Duncan Milner
Executive Creative Director: Eric Grunbaum
Group Creative Director: Chuck Monn
Creative Director: Simon Cassels
Associate Creative Director / Art Director: Antoine Choussat
Associate Creative Director / Copywriter: David Young
Art Directors: Anthony Williams, Dimitri Kalagas
Copywriter: Elizabeth Marks
Executive Producer: Eric Voegele
Agency Producers: Perrin Rausch, RJ Pomeroy , Chris Shaw, Trang Huynh, Katie McCain
Production Co: Reset/Iconoclast
Director: So Me
DPs: Arnaud Potier, Alexis Zabe, Mathieu Plainfosse
Editorial Co: Nomad Editing Company
Editors: Jared Coller, Kevin Clark
Post Co: The Mill
Lead Flame Artist: Edward Black
Colorist: Adam Scott

Apple iPhone 5 TV Ad Photos Every Day

Credits:
Ad Agency: TBWA\Media Arts Lab, USA
CCO: Duncan Milner
ECD: Eric Grunbaum
ACD / AD: David Zorn and Masaya Asai
ACD / Copywriter: JD Jurentkuff
AD: Dominic Orlando and Danny Duran
Copywriter: Tatum Shaw

AIB Bank "Bridge Sunrise" Ad Shot With Only An iPhone 5

AIB Bank (Allied Irish banks) turned to Dublin based agency Rothco to create it's latest commercial, the team at Rothco picked up their iPhone 5 and went to work. The result is the AIB "Bridge sunrise" TV advert using nothing but the iPhone...not bad.

This 30 second TV advert for AIB features Mobile Banking at it's core, and shows how quickly customers are adopting this new technology to bank on the move. This ad was shot using a smartphone on location in Dublin City by Rothco.
The ad features the track 'Petardu' from Dublin based band Delorentos most recent album 'Little Sparks'. They were this years Meteor Choice music award winners.

Damian Hanley, creative director at Rothco told Mashable "It was a big decision to shoot the ads on the iPhone. But once we did some preliminary tests, we knew that they were able to deliver high quality footage".

Credits:
Creative Advertising Agency: Rothco, Ireland.

Audi R8 Screenshot Digital iPad Ad

Audi promotes it's fastest car, the R8 with this ad in digital magazines using its main differential: the speed. To see the new Audi R8, readers needed to photograph it using the iPad's feature screenshot. While the car passes by in high speed the reader must press the buttons HOME and SLEEP at the same time to take apicture. Only the picture taken at the exact moment when the car is in frame reveals the Audi R8 completely. More than an interactive ad, an Audi ad saved among the personal photos.

Credits:
Publisher: Audi Vehicles LTDA Brazil Distributor
Product: Audi R8
Title: Screenshot Ad
CCO: Marcello Serpa
ECD: Luiz Sanches
Creative Director: Marcos Medeiros, André Kassu, Bruno Prosperi, Renato Simões
Art Director: Andre Sallowicz, Denis Peralta
Editor: Filipe Medici, Rodrigo Resende
Programming: The Goodfellas
Technology Director: Fernando Boniotti
Account Services: Fernanda Antonelli, Carol Derra, Isabela Filippi, Lucas Nunes
Media: Paul Camossa, Flavio de Pauw, Isabela Albero, Renan Magri
Approval: Leandro Radomile

New iPhone 5 Ads - Brilliant and Discover

Two new ads for the Apple iPhone 5 began airing yesterday, the first entitled Discover and the second Brilliant. The ads spotlight all the functionality of the device by reminding everyone that yes there still is an app for that, and that.

Are these getting old yet? Maybe not for all you Apple iPhone Loyalist, but considering Samsung put it's ad campaign for the Next Galaxy S4 in the hands of a 10 year old kid, maybe we should be watching for what BlackBerry has planned with their "Keep Moving" campaign.

Or...we could all just unplug for an afternoon and just dance.

Apple's iPad "Hollywood" TV Ad - Are We Bored Yet

Credits:
Advertising Agency: TBWA\Media Arts Lab, USA
Chief Creative Officer: Duncan Milner
Executive Creative Director: Eric Grunbaum
Associate Creative Directors / Art Directors: David Zorn, Masaya Asai
Associate Creative Director / Copywriter: JD Jurentkuff
Art Directors: Dominic Orlando, Danny Duran
Copywriter: Tatum Shaw
Executive Producer: Mike Refuerzo
Agency Producers: Alejandra Ravassa, Zane Miller, Diana Parada
Production Company: Green Dot
Directors: Mark Coppos, Rebecca Baehler
DP: Fernando Cardenas
Editorial Company: Nomad Editing Company
Editor: Val Thrasher
Post Company: D-Train
Lead Flame Artist: Ben Gibbs

New Apple iPad "Together"

Credits:
Ad Agency: TBWA\Media Arts Lab
CCO: Duncan Milner
ECD: Eric Grunbaum
ACD/AD: David Zorn, Asai Masaya
ACD/CW: JD Jurentkuff
AD: Dominic Orlando, Danny Duran, Yao Yu
CW: Tatum Shaw
Executive Producer: Mike Refuerzo
Agency Producers: Alejandra Ravassa, Zane Miller, Diana Parada
Production Company: Green Dot
Director: Mark Coppos/Rebecca Baehler
DP: Fernando Cardenas
Editorial Company: Nomad Editing Company, Inc
Editor: Val Thrasher
Post Company: D-­‐Train
Lead Flame Artist: Ben Gibbs

Apple iPhone 5 TV Ad Featuring Tennis Greats Venus and Serena Williams

The latest Apple iPhone 5 TV commercial starring tennis sisters Venus Williams and Serena Williams playing ping pong made it's debut on New Year's day showcasing the "Do Not Disturd feature. Sadly for Apple and iPhone 5 owners, it was bad timing as the iOS 6 "Do Not Disturb" feature still has a few bugs to be worked out according to a large number of users.

Credits:
Advertising Agency: TBWA\Media Arts Lab, USA