You're Toothbrush Goes Back In Time - Philips Sonicare - Stick With Technology

Credits: Why, at a time when human beings have evolved to such high degrees of technological innovation, do we continue to scour our teeth with what is essentially a stick with bristles on it -- a 5,000 year old technology that predates writing?

Agency: Ogilvy & Mather
Client: Philips Sonicare
Creative Director: Jason Marks, Craig Mannion
AD: Lucas Camargo, Lukas Lund, Andreas Hoff
Senior Producer: Sarissa Karbach
Managing Director: Kathleen Gareiss
Senior Producer: Amy Chuang
Production Company: Brand New School
Director: Jonathan Notaro
EP: Devin Brook
DP: Tommy Wildner
Post: Brand New School
Telecine: Company 3
Color: Tom Poole
Sound Design: Machinehead
Sound Designer: Stephen Dewey