Help - Casa do Zezinho

19 Apr 2013



Two young actors, Marjorie Blatt and Victor de Sa, 9, pretended to be underprivileged children and asked for help from people, but it wasn't money they asked for as we see in this ad campaign for the non-profit Brazilian organization Casa do Zezinho.

Credits:
Advertiser: Casa do Zezinho
Title: Help
Product: Institutional
Advertising Agency: AlmapBBDO, Brazil
CCO: Marcello Serpa
ECD: Luiz Sanches
Creative Director: Andre Kassu, Marcos Medeiros, Renato Simões, Bruno Prosperi
Copywriter: Rodrigo Resende
Art Director: Denis Peralta
Producer: Cine
Executive Producer: Raul Doria, Waldemar Tamagno
Director: Felipe Mansur
Photography Director: Marcelo Trotta (Tintin)
Editor: Rodolpho Ponzio, Felipe Mansur
Pos-Production Cine X
Audio Producer: Raw Audio
Soundtrack: Hilton Raw
Maestro: Hilton Raw
RTV: Vera Jacinto, Rafael Motta, Elisa Mello, Thiago Bueno
Account Service: Cristina Chacon, Tássia Massumi
Media: Paulo Camossa, Claudio Knupp
Approval: Dagmar Garroux, Gilson Martins

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