Coca-Cola The Sharing Can

30 May 2013


For years, Coke has encouraged people to share happiness—and has given them lots of surprising ways to share a Coke. This time, they've taken the classic Coca-Cola 330ml can and designed it for two persons. Twist, turn and share—"yes", the Coca-Cola can itself.



Credits:
Advertising Agency: Ogilvy & Mather
Director: Giovanni Fantoni Modena
Chief Creative Officer: Chris Garbutt, Eugene Cheong,
Creative Director: David Raichman, Frederic Levron, Yvan Hiot
Copywriter: Xiao An Cheng
Art Director: Nicolas Gagner, Erdenechimeg Erden
Producer: James Brook Partridge, Laure Bayle, Aurélie Appert, Lorenzo Hassan
Copywriter / Art Director: Baptiste Clinet, Nicolas Lautier, Florian Bodet, Martin Olivier
DoP: Claude O’Steen
Illustrator: Robyn Makynson
Assistant Director: Sibilla Morgantini
Assistant Camera: Abhilash Chandrasekaran
Account Management: Philip Heimann, Louise Kuegler, Tonya Fossey, JiaMei Tay, Anne-Sophie Carbo, FranÄois Phan, Laurianne Maury
Planner: Hadi Zabad, Mark Sinnock
Designer: Martin Olivier, Olivier Brechon
Technical Partner : Capital Innovation

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