Moosehead Beer Salutes Summer With "Wild Nights" Spot

Logan & Sons Director Paul Minor recently set out into the mountains of Northern California to shoot “Wild Nights,” a wistful 60 seconds of sun-soaked beauty for Canadian brewers Moosehead.

“Wild Nights” follows five friends on the perfect hike, an ambling journey that ends just as night falls and the group settles in above an expansive vista with a cooler full of ice-cold Moosehead beer.

Client: Moosehead Beer
Title: “Wild Nights”
Creative Ad Agency: Sid Lee
Creative Director: Ryan Spelliscy, Dave Roberts
Writer: Laurent Abesdris
Art Director: Lorne Covant
Agency Producer: Clare Cashman
Production Company: Logan & Sons / Steam Films
Director: Paul Minor
DP: Ulrik Boetzen
EP: Matthew Marquis
Producer: Rick Brown
Editorial: Panic & Bob
Editor: Matthew Kett
Color Grading: Alterego
Colorist: Wade Odlum
Audio: Eggplant
Track: Lord Huron “Ends of the Earth”