New Citroën DS3 Army Ad, "Sortez du rang" featuring music of Discobitch

12 Sept 2013



It took not less than 240 supermumeraries, 480 costumes, empty 4 main areas of Paris and launch 4 military parade in the capital to create this amazing ad. "Sortez du rang" = "Break off".

Credits:
Client: CITROEN
Advertising agency: H (Havas Group)
Creative directors: Gilbert Scher, Torsten Pollman
Copywriter: Patrick Ackmann
Art director: Eva Schramm
Producers: Christopher Thiery, Julie Malet
Production: Why Us?
Producer: Christophe Starkman
Director: Sébastien Chantrel
Stylist: Gigi Lepage
Chief makeup artist: Miky Lagadec
Chief haidresser: Stéphane Delahaye
Editor: Thierry Hoss
Music: Discobitch "C'est beau la bourgeoisie"

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