This Sweet Little Boy Just Wants To Grow Up - New IKEA Italy Ad, When I Grow Up

IKEA | Basta poco per crescere insieme.
From Italian ad agency Auge comes this great new IKEA ad, "Basta poco per crescere insieme" which translate's as Little is needed to grow up together. The spot follows a young boy with aspirations of growing up as he spends the day with his family doing the typical at home family things.

Cosa significa vivere con i bambini? Condividere ogni giorno momenti ed esperienze, ricominciare ad emozionarsi, farsi sorprendere ed entusiasmarsi per le piccole cose. È scoprire che non si è mai troppo grandi per riscoprirsi bambini e che, in fondo, basta poco per crescere insieme. Ispirati su www.spazioallavita.it

The song is "When I Grow Up" by Eleisha Eagle.

Credits:
Advertising Agency: Auge HQ, Milan, Italy
Posted on the website: http://www.spazioallavita.it
Executive Creative DIrectors: Federica Ariagno, Giorgio Natale
Creative Director: Williams Tattoli
Art Director: Federico Grassi.
Copywriter: Niccolò Bossi, Anita Rocca.
Senior Producer: Silvia Cattaneo.
Director: Erik Van Wyk
Production Company: Mercurio Production.
Executive producer: Luca Fanfani
Producer: Annalisa De MAria.
Music: 'When I grow up" by Eleisha Eagle.