Clydesdales "Brotherhood" | 2013 Budweiser Super Bowl Ad

31 Jan 2013


The 2013 Budweiser Super Bowl Ad, The Clydesdales: "Brotherhood" features the famous horses and introduces us to the 7 day old foul (just 7 days at the time the spot was filmed). The Bud commercial tugs ever so gently on our heartstrings as we watch the love between man and horse, if that wasn't enough the spot also features the classic Stevie Nicks' song "Landslide"...pass the tissues please.

Credits:
Creative Ad Agency: Anomaly

The Rock "Got Milk" Commercial To Debut During Super Bowl XLVII


The "Got Milk" and the "Milk Mustache" ad campaigns add none other than The Rock (Dwayne Johnson) to star in the first ever Super Bowl ad. The extended version of Milk Mustache "got milk?" campaign is a fun filled chaotic journey, as Johnson chasing down the milk truck in a panic after realizing they are out of milk.

Credits:
MilkPEP (the U.S. Milk Processor Education Program)

Samsung Super Bowl Ad with Seth Rogen and Paul Rudd | El Plato Supreme



Seth Rogen and Paul Rudd are called in to pitch their ideas for Samsung's Super Bowl XLVII ad for The Next Big Thing. The pair run into some issues with using the words: Super and Bowl and settle on "El Plato Supreme" and hashtags.

Credits:
Creative Ad Agency: 72andSunny

For our fellow Canadian Super Bowl Fans, we will have some exclusive content available to Canadian fans prior to the Big Game.
Let the game begin! As the official HDTV sponsor of the NFL and Super Bowl XLVII, Samsung Canada has something special for those eagerly anticipating The Next Big Thing in Super Bowl ads. Today, Samsung Canada has released a 60-second teaser ad, entitled "El Plato Supreme", on Samsung social channels as a lead up to the 2-minute ad for the big game on February 3, 2013.
For the second year running, Canadian-based fans will be able to share in the excitement of the Super Bowl ad north of the boarder, with the full 2-minute ad "The Big Pitch," and an extended cut version with never-been-seen footage set to be released later this week. Consumers will have the opportunity to weigh in on their favorite moments using the hashtag #TheNextBigThing. This spot is in addition to two 15 second spots featuring Samsung SMART TV technology in the 2nd and 3rd quarter of the game.
Additional unreleased content, including an exclusive teaser, will be posted later in the week via Samsung social media channels in North America. The full 2-minute ad will be released on game day followed by an extended cut version with never-been-seen footage through Samsung Canada social media channel links: www.facebook.com/SamsungCanada  www.youtube.com/SamsungCanada www.twitter.com/SamsungCanada

The Super Bowl is a global spectacle that millions of people crowd in front of their televisions for every year and with an estimated 7.3 million Canadian viewers taking in last year's Big Game, it's inevitable that social commentary takes place off the field. During the 2012 Super Bowl, a record 15 million tweets were tracked over the course of the game, with over 12 thousand per second. To ensure Canadians don't miss a minute, Samsung's SMART TVs feature on-screen connectivity to Twitter and Facebook applications via Social TV, allowing audiences to keep up with the action digitally and socially.

In 2012, Samsung Electronics aired its first Super Bowl ad launching a new category of smartphones with the Galaxy Note. The ad, which was developed by 72 and Sunny, and LA-based agency won the Twitter Ad Scrimmage that included 30 brands and 42 spots. The Galaxy Note went on to sell 10 million devices globally in 9 months followed by the Note II which sold 5 million devices globally in 2 months.


AllState Insurance Ad | "Mayhem" The Apple Video

30 Jan 2013


A new commercial for AllState Insurance, "Mayhem." The forbidden fruit, Apple tempts Adam and Eve in the Garden of Eden and we follow his journey throughout history to present day. Mayhem has been and always will be everywhere, luckily we are in good hands with Allstate.

Credits:
Advertising 
Agency: Leo Burnett
, Chicago, USA
Chief Creative Officer: Susan Credle
Executive Creative Director: Charley Wickman
Creative Directors: Britt Nolan, Mikal Pittman
Art Director: Christopher Walker

Copywriters: Alan Shen, Brandan Jenkins
Executive Producer: Tom Keramidas

Producer: Bryan Litman
Account: Katie Newman, Jason Georgen, Corbett Drummey
Production Company: Epoch

Director: Phil Morrison

Editorial House: White House
Editor: Matthew Wood
Assistant Editor: Dan Zabinski

Producer: Laurie Adrianopoli
Director Of Photography: Darek Wolski
Vfx: Mpc

Dinner Rules For Delissio Pizza and The Wheel Of Temptation


Funny new commercial for Delissio Pizza, watch as the father forbids this wheel of temptation. In this spot for Nestle's Delissio, we see a drab family clad in beige, anticipating yet another bland, boring dinner. Switching up their regimented routine, mom surprises the family with a delicious Delissio pizza and their lives take a major turn. The commercial was shot with the creative folks at DraftFCB Toronto and edited by Chris Parkins at Rooster Post Production.
Credits:
Advertising Agency: DraftFCB, Toronto, Canada
Creative Group Head: Joe Piccolo
Art Director: Jonathan Hotts
Writer: Matt Prokaziuk
Agency Producer: Anna Neilson
Management Director: Sunil Sekhar
Account Director: Patricia Paravantes
Account Supervisor: Joline Christiani
Production Company: The Corner Store
Director: Stephen Pearson
DOP: Barry Parrell
Executive Producer: Susi Patterson
Producer: Mary Ann Tevlin
Editorial Company: Rooster Post Production
Editor: Chris Parkins
Assistant Editor: Nick Martin
Executive Producer: Melissa Kahn
Colourist: Bill Ferwerda @ Notch
Online: Andrew Rolfe @ Track and Field
Music: RMW Music

Mercedes-Benz 2013 Super Bowl Commercial "Soul"


Mercedes-Benz, "Soul" Super Bowl ad debuts a star-studded cast including Usher, Kate Upton and Willem Dafoe, Mercedes-Benz unveils the all-new CLA-Class in this extended cut of its Super Bowl commercial. Dafoe's role is a devilishly good one, and using The Rolling Stones song "Sympathy For The Devil" sets the tone for what could be the creme de le creme of spots to air this year.

The only thing that could have made it better was if they but Lewis Hamilton behind the wheel of their Formula 1 race car at 1:10.

Credits:
Ad Agency: Merkley + Partners

The Keep Moving Projects with BlackBerry 10 Release Trailer


The Keep Moving Projects with BlackBerry 10 preview trailer. Alicia Keys, Neil Gaiman and Robert Rodriguez have teamed up with BlackBerry to jump start the next generation of BlackBerry through the 'Keep Moving Projects' and BlackBerry 10. Follow each of these artists and influencers as they take us on a collaborative journey to determine what keeps all of us moving.

2013 Hyundai Santa Fe Super Bowl Ad "Team" Extended Cut


As game day approaches, Hyundai is lifting the veil on its 30-second in-game commercial running in the first quarter. “Team” is a unique twist on a classic ‘tables turned’ tale; we follow a young boy as he recruits his own dream team to take on the neighborhood troublemakers. The all-new seven-passenger Santa Fe takes an active role helping the young boy and his mom gather a team to step up to the challenge.

To further engage fans, Hyundai is launching a mobile social experience that serves as a digital companion to “Team” and taps the power of Facebook’s friend network. Inspired by the all-new seven-passenger Hyundai Santa Fe, “Find Your 7” allows consumers to assemble their Super Bowl dream team online, assigning some of their best Facebook friends to each seat in a virtual Santa Fe. Each seat corresponds to a unique character archetype, mimicking groups of friends in the real world. By participating, users will be entered into a drawing to win seven tickets to the 2014 Super Bowl. Starting today, consumers can visit FindYour7.com and login with Facebook profile to the “Find Your 7” program.

“We had fun with ‘Team’ as it allowed us to highlight the seven seats in the all-new Santa Fe in a unique and memorable way,” said Steve Shannon, vice president, Marketing, Hyundai Motor America. “Taking this concept digitally only made sense as we recognize that Super Bowl viewers are no longer tethered to their TV during the game, but instead sharing and staying connected via mobile phone, tablet and other digital devices. By harnessing the power of Facebook, ‘Find Your 7’ creates an entertaining dual-screen experience that allows consumers to create their own dream team and have fun with friends across social media sites during the Big Game.”

“We were inspired to create a mobile ‘first’ for the Super Bowl,” said Tom Pettus, VP/Creative Director at INNOCEAN USA. “‘Find Your 7’ is a social experience designed specifically for mobile that intelligently drafts a ‘Dream Team’ of seven Facebook friends, based on the theme of the Super Bowl spot, ‘Team.’ What makes this experience magical, beyond winning a trip to next year’s Super Bowl, is that the program selects a team of your friends, who could be sitting watching The Big Game right next you.”
“Find Your 7” pre-populates the vehicle for the user based on intelligence gathered from a user’s connections on Facebook, including frequency of friend interactions, likes, etc. Unlike similar applications in the past where selections were made at random, this program determines candidates that are a true fit for each archetype. After people lock in their friend configuration and create a team name, a custom video introduces their dream team, assigning each of the seven teammates to their character archetypes: the muscle, the brains, the prankster, the motivational speaker, the technician and the loose cannon. The video, designed with the look and feel of an action movie trailer, dynamically incorporates elements such as the friends’ names, profile pictures, hometowns and interests to create a custom experience for each person that can be shared on all social channels.

“The Find Your 7 digital experience that INNOCEAN built for Hyundai is unique in that it was designed for mobile first,” said Bill Stephenson, Global Marketing Solutions, Facebook. “This is exactly how Facebook develops products as more and more digital content is consumed on the mobile device and the mobile experience will be particularly important given this launches during the Super Bowl. Also, the team at INNOCEAN and Hyundai spent an inordinate amount of time with the Facebook team thinking through the user experience and answering two questions that we use as a litmus test for branded experiences on Facebook – why would I care and why would I share?”

Credits:
Client: Hyundai Motor America
Agency: INNOCEAN USA
Executive Creative Director: Greg Braun
Creative Director: Robert Prins
Creative Director: Max Godsil
Senior Art Director: Arnie Presiado
Senior Copywriter: Jeb Quaid
Director of Integrated Production: Jamil Bardowell
Senior Producer: Harry Lowell
Account Director: Bryan DiBiagio
Account Supervisor: Heidi Clemens
Product Specialist: Lawrence Chow
Dir. Of Business Affairs: Ann Davis
Production Company: O Positive, LLC
Director: Jim Jenkins
Editorial: Arcade Edit
Visual FX: Airship
Color: Co3
Music Mix: Eleven
Sound Design: Henryboy
press release via:

Introducing the new BlackBerry Q10 Preview


The newest member of the BlackBerry 10 family. The BlackBerry Q10 device features the best of both worlds: touch screen and a physical keyboard.

BlackBerry Z10 Camera "Time Shift Mode" Preview Spot


A picture is worth a thousand words if it's the right picture. With Time Shift mode on BlackBerry® 10, you can turn back the clock to capture the perfect moment. After taking a photo, move time back and forth.
You can even isolate multiple faces in a group shot. Once you're done, use Story Maker to weave those moments together to create a movie in just a couple of swipes, then share with the world.

BlackBerry 10 Launch: BlackBerry Z10 Hub In Action Promo Spot



With the new BlackBerry® it's even easier to stay close to what's important to you. Peek into the BlackBerry Hub from any app or screen with a swipe to effortlessly flow in and out of your messages and conversations.

Notifications such as wall posts, friend requests, Twitter mentions, new followers, and connection requests are integrated and organized in the BlackBerry Hub. With BlackBerry, you have total control. Choose to reply, or let the screen snap back if your messages can wait. You can even respond or post to LinkedIn®, Twitter®, foursquare, BBM™ and Facebook®, without leaving BlackBerry Hub. Only on the new BlackBerry® Z10, powered by BlackBerry 10. Keep moving.

Blackberry 10 Launch: Meet BB10 Super Fans Promo Spot


Meet two of the biggest BlackBerry SuperFans who can't wait for BlackBerry 10 to be unveiled. From custom car decals to an original song, these fans don't mess around when it comes to spreading the BlackBerry 10 excitement.

2013 Hyundai Santa Fe "Epic Playdate" Commercial with The Flaming Lips | Extended Cut


The Flaming Lips star along a typical family who embark on an epic journey of shenanigan in Hyundai Santa Fe' 2013 Super Bowl ad. The commercial also features a new song, "Sun Blows Up Today" that the band recorded just for the spot.
Credits:
Creative Ad Agency: Innocean

Pepsi India "Oh Yes Abhi" TV Commercial


The impatient generation is here! Watch the latest Pepsi TV commercial featuring Ranbir Kapoor, Priyanka Chopra and MS Dhoni. Watch them seize the moment and do what they want in the spot entitled "Jeena Hai Abhi"

Credits:
Ad Agency: JWT, India
JWT Planning: Bindu Sethi and Pinaki Bhattacharya
Executive Creative Director: Surjo Dutt
Executive Business Director: Saurabh Saksena
VP & Client Services Director: Kundan Joshee
TVC Director: Prakash Varma
Producer: Sneha Iype Varma
Music Director: Dhruv Ghanekar
Lyrics: Amitabh Bhattacharya
Media Planning: Mindshare

Pepsi NEXT Super Bowl Ad "Party"

29 Jan 2013


Pepsi Next creates an insane "Party" commercial to air during Super Bowl XLVII. In this ad, typical parents come home to find their house filled with foam and hundreds of people dancing. Their son Brandon quickly distracts his angry parents from the party with Pepsi Next. A guy duct taped to the ceiling? A unicorn DJ?? A jock pouring milk over his own head??? The real cola taste of Pepsi Next successfully overshadows the mayhem and destruction happening all over their property. You're a good kid, Brandon.

Credits:
Ad Agency: TBWA/Chiat/Day, L.A.

Hot Bikini Photo Shoot For A BlackBerry 10 With The Lovely Deborah St. Pierre


What would you do to win a new Blackberry 10 SmartPhone? Model Deborah St. Pierre said she would do a BlackBerry Bikini Photo Shoot, and she did. The contest was run by The Blackberry authority site Crackberry.Com and here are the details from the site...


"To win a free BlackBerry 10 phone from CrackBerry.com, Deborah St. Pierre told us she would "do a BlackBerry-inspired bikini photoshoot". That immediately caught our attention. Longtime readers of CrackBerry will of course remember this Bikini + BlackBerry post that went into the CracKBerry history books as an all-time favorite. And even longer-time readers of CrackBerry will remember the epic-ness of our last What Would You Do contest, where we saw scantily clad pudding wrestling action take place in Times Square. Always wanting to up the CrackBerry ante, we declared Deborah a winner based on her entry submission and followed up with her to see how she wanted to execute on it.

Debbie let us know she's a BIG FAN of both BlackBerry and CrackBerry. And when we found out she lived in Miami, we put her in touch with our good friends at Capture Fashion to work with her to pull together the photo shoot. Check out the video above and the spread of photos below.

With BlackBerry 10 just around the corner, we didn't want to put any old BlackBerry Smartphones into the photos, so instead Deborah opted for BlackBerry, the fruit. But Deborah promised if everybody keeps the comments civil and positive and she gets lots of likes on the Youtube video, that she'll follow up with another BlackBerry photo shoot -- next time with her BlackBerry Z10 in hand".

If you enjoyed the clip and photo shoot, show the lovely Deborah St. Pierre some love via her Twitter. Be sure to tell her Sylvia and Great-Ads sent ya over.


A Tic Tac Surprise Via Tax Free Films Italy


Tax Free Film create two visual explosions for European Tic Tac, Ferrero. Above is the "Surprise" spot and below "Design Your Pack" Campaign. See more of TaxFreeFilms work here.

Creative Credits:
Directed by Franco Tassi
Agency: Providence Italia
Character Design: Silvia Casali
Animation: Cristian Guerreschi
Compositing & Color Correction: Federico Tosi
Lighting & rendering: Carlo Buzzi


Creative Credits:
Directed by Franco Tassi & Andrea Gasparo
Illustration by: Four Plus Studio
Models, Texturing & LIghting: Giorgia Baldissera,
Animation & Physical Simulation: Andrea Gasparo
Vfx: Andrea Gasparo & Federico Ghirardini
Compositing & Color Correction: Federico Ghirardini
Executive Producer: Giulio Leoni

Rain-X Creates A Cool "Balloon Storm" For It's Newest Commercial


Rain-X, touts its protective powers in this TV spot via agency Cramer-Krasselt/Milwaukee. "Balloon Storm" features a beautiful and unexpected shower of water balloons on a sunny day, symbolizing the unpredictability of weather and the protective power of Rain-X windshield wipers and treatments to repel rain, sleet and snow with streak-free ease...and it's actually a really nice spot to watch.
Credits:
Advertising Agency: Cramer-Krasselt, Milwaukee, USA
Chief Creative Officer: Marshall Ross
Executive Creative Director: Chris Jacobs
Creative Director: Todd Stone
Art Directors: Paul Asao, Jim Root, Shawn Holpfer
Copywriters: Ernie Schenck, Pete Kellen
Agency Producers: Cheri Anderson, Timm Gable, Dinah Goris
Director: Lars Tovik
Production Company: Go Films
Editorial: Final Cut
Editor: Adam Rudd
Executive Producer: Saima Awan
Producer: Jennifer Miller
Assistant Editor: Scott Butzer
Executive Producer: Elexis Stearn
Producer: Amanda Ornelas
VFX Company: A52
Animation Company: Elastic
Music: Big Foote Music
Composer: Darren Solomon

Popular Porn Site Pulls The Rejected Super Bowl Ad Stunt



A popular online hub for pornographically inclined individuals (haha ha) pulled a bogus Rejected Super Bowl Ad stunt, much like Peta and Ashley Madison did in previous years. Knowing full well they have no intention of dishing out the $4 million for a 30 second spot.

PornHubs ridiculous press release...
"Super Bowl TV network CBS has stepped up its defensive line ahead of this Sunday's big game, blocking a proposed multi-million dollar commercial from Pornhub...a CBS spokesperson offered this brief response via email to the website's proposal: "CBS Television Network Standards do not permit advertising related to pornography. Therefore, we cannot accept your submission."
Pornhub Vice President Corey Price said: "The Super Bowl is the Holy Grail of ad spots and given our website's huge following in the US, we developed a G-rated commercial that we felt would meet the network's advertising standards."

Here is Peta's Veggie Love spot from their 2009 rejected cry.

65,000 Ping Pong Balls and The AquaLillies Are The Makings Of A Great Pool Party


A Pool Party and 65,000 ping pong balls gives reason to have fun in a pool. UrbanDaddy challenged Red Paper Heart to create a memorable interactive experience in water. The plan was to create animations that party goers could swim through. Initially they had no idea how to make this a reality.

Pools are not exactly the most projection ready surface, and initial brainstorms produced many more challenges than they had anticipated. In researching a solution, they had to overcome the fact that projection doesn’t work on the surface of water, it becomes distorted if you project through it, and pool parties are notorious for more standing than swimming. To make something truly interactive, they needed to get everyone in that pool!

Red Paper Heart reacted as any normal creative would, and promptly put in an order for 65,000 ping pong balls, enough to cover the entire surface of the pool. To go with the new screen, an application was created which mapped to the pool and displayed a floating river of graphics, pulled by an invisible tide. Audio reactive visuals bumped along with the various dj’s and musical acts taking place poolside. The tactile quality of swimming through ping pong balls, combined with animated colors and light created an interactive event worth telling stories about.



Credits:
Art: Zander Brimijoin
Code: Charlie Whitney
Swimming: Aqualillies
Client & Partners: UrbanDaddy

"GASPOCALYPSE" Hyundai Canada Super Bowl Ad for Sonata Hybrid


Watch Hyundai Canada's official 2013 Big Game Day Commercial, titled "GASPOCALYPSE" starring the Sonata Hybrid, four 'weekend warriors', and a very generous Hyundai driver.

Last year, the Super Bowl was watched by over 111 million people worldwide with over 16 million Canadians viewing some or all of it. And, every year, the commercials generate almost as much interest as the game itself. Unlike the their American counterparts, very few Canadian companies create original ads to take advantage of these huge numbers.

Hyundai Auto Canada Corp (HACC) has done just that for a second year a row with a 60-second epic called “Gaspocalypse”. The commercial tips its hat to the post-apocalyptic film genre and punctuates the fuel efficiency of the Sonata Hybrid.

“We wanted to create a spot that truly measured up on the Super Bowl stage,” said Gary Westgate, Senior VP and ECD at Innocean Canada. “And the production company pulled out all the stops to make sure it felt like you’re watching a blockbuster movie.”

Adds John Vernile, Vice President Marketing, Hyundai Auto Canada Corp, “We are thrilled to be one of the few Canadian companies committed to creating a unique commercial for the 2013 Super Bowl. People across North America tune-in to the game as much for the commercials as for the action on the field, so there is no bigger stage than the Super Bowl to make a statement about our hybrid’s world class performance.”

Credits:
Creative Agency: Innocean Worldwide Canada
Executive Creative Director: Gary Westgate
Creative Directors: Gary Westgate, Nelson Quintal
Art Director: Simon Duffy
Writer: Gary Watson
Agency Producer: Alina Prussky
VP, Group Account Director: Daniel Buckley
Account Director: Shannon Beaver
Agency Planner: Paul Kron
Production Company: Steam Films/Tool of North America
Director: Benjamin Weinstein
Line Producer: Jason Manz
Executive Producers: Krista Marshall, Jennifer Syces
Director of Photography: Amira Mokri
Editor: Brian Wells
Editorial Company: School Editing
Colorist/Transfer: Sean Coleman, CO3
Music and Sound Design: RMW
Music Producer/Sound Design: Steven MacKinnon, Ted Rosnick
via: Glossy

Viva Young 2013 Taco Bell Super Bowl Commercial Live Mas


Bernie Goldblatt and his old school amigos from The Glencobrooke Retirement Home "Live Mas" when they sneak out for a wild night they'll never forget in the Taco Bell Super Bowl Ad. The commercial is set to the Spanish version of Fun’s song "We Are Young."

Credits:
Creative Ad Agency: Deutsch L.A.
Directed by Noam Murro
Art Director: Gordy Sang
Copywriter: Brian Siedband
CCO: Mark Hunter
GCD: Brett Craig
Music: Elias

SKECHERS Relaxed Fit Commercial with Joe Montana & Ronnie Lott



Legendary quarterback Joe Montana and Ronnie Lott star in an epic new commercial for Skechers Relaxed Fit Footwear.
watch as Joe always keeps his cool thanks to his SKECHERS and a thundering tackle by Lott.

Tide and Dad Star In "The Princess Dress" Commercial


You know that outfit your son or daughter just can't live without? Well this dad has a trick up his sleeve so he can wash his daughter's favorite princess dress. Tide and Downy present "The Princess Dress" in this sweet new commercial. Below is by far still one of our favorite Tide spots; the ad features Betty White preparing for dooms day as she bunkers down in bunker and prepares for the Apocalypse with her Tide Vivid and canned fruit.



Stay Calm There's A Century 21 Agent In The House

28 Jan 2013


CENTURY 21 Super Bowl Pre-Game Ad: "Mini-Mart" Spot.


CENTURY 21 Super Bowl Pre-Game Ad: "College" Spot.


CENTURY 21 Super Bowl Pre-Game Ad: "Subway" Spot.


CENTURY 21 Super Bowl Commercial: "Wedding" [Official 2013 TV Spot].

Feed The Lobster "Costumes" Spot For Killing My Lobster - Help Them Save Their Balls Wont You


Here is a great new spot created for non-profit Killing My Lobster's annual fundraising appeal. Isn't it refreshing how sometimes simplicity can be so brilliant.

The Lobster Theater Project, better known as Killing My Lobster (KML), provides artists with the opportunity to generate and produce performance art across a range of disciplines that provokes, amuses, educates, entertains, and inspires. KML is committed to producing high quality, relevant and smart comedy that draws upon San Francisco for inspiration and is a reflection of its non-traditional audience.

Written by Ken Grobe & Miriam Wilson; directed by Ken Grobe. The music was composed and performed by Joshua Sitron, who also composed the theme songs for TV shows "Dora the Explorer" and "Allen Gregory"

This spot was shot with the assistance and facilities of SF ad agency Goodby Silverstein & Partners.

Killing My Lobster is a 15-year-old San Francisco-based sketch comedy theater company, making it SF's largest and longest-lived company of its type. To place it in context: LA has the Groundlings, Chicago has Second City, and San Francisco has KML.

Once a year in December KML does a drive for donations. "Costumes" was one of the two videos created to promote that drive.

Everyone involved, from the actors to Josh Sitron to the Goodby folk, donated their time and resources to produce the spot.

Creative Credits:
Directed by Ken Grobe
Written and Produced by Ken Grobe and Miriam Wild-Smith
Camera work by Eric Herron and Chris Parisi
Edited by Chris Parisi
Featuring: Andy Alabran, Allison Johnson, Calum Grant, Paco Romane, Shaye Troha, Sabina Piersol, Todd Brotze, Jon Wolanske
Music by Joshua Sitron
Production Assistants: Reed Kavner & Sabina Piersol

Special thanks to Moe Beitiks, Samantha Schireson, Goodby Silverstein & Partners, and Jon Wolanske

2013 Hyundai Sonata Turbo "Stuck" Commercial


Hyundai Sonanta Turbo, the "Stuck" commercial is one of a number of ads the car maker will be airing during Super Bowl XLVII. This one needs know description, just watch, enjoy, and think about all the times you have been in one of these scenario's yourself.

For those who just have to have an official explanation: "Stuck," a 30-second in-game spot running in the second quarter, takes viewers on a classic American road trip. In a tale told with observational humor and a little bit of empathy, viewers are taken on a journey through the eyes of a young couple as they encounter and get "stuck" behind some unexpected things on the road. But through it all, the Sonata Turbo allows them to dodge and quickly pass the obstacles with ease.

Credits:
Creative Ad Agency: Innocean, USA
Executive Creative Director: Greg Braun

Robin Williams Is "Coach" In New Snickers Commercial


Snickers, "You're Not You When You're Hungry" ad campaign brings us the "Coach" commercial starring funny man Robin Williams. Balloon animals? Tea Cozies? This coach gets a little loopy when he's hungry.

Credits:
Ad Agency: BBDO, New York
CCO: David Lubars
Senior CD: Peter Kain
Senior CD: Gianfranco Arena
ACD/AD: Jon Kubik
ACD/Copywriter: Adam Noel
Executive Producer: Amy Wertheimer
Production Company: MJZ
Director: Craig Gillespie
Editing: Mackenzie Cutler
Editor: Ian Mackenzie

Kaley Cuoco "Wish Granted" - Yet Another Pre Super Bowl XLVII Ad



Kaley Cuoco isn't your average genie. She's modern, smart and stylish, and here is a second teaser commercial for Toyota's Rav4 that will eventually (finally) lead up to the 2013 Super Bowl ad we will see on Sunday. This one is entitled "Wish Granted" and if you missed the first teaser spot, you can watch Kaley in the "I Wish" ad HERE. To see all the Super Bowl Ads then spend a few enlightening and entertaining moments HERE.
Credits:
Ad Agency: Saatchi & Saatchi, LA

Art School Print Campaign Are More Like Anti-Drug PSA's


The College for Creative Studies “Talk to your kids about art school” campaign plays up the duality of this relationship by mimicking anti-drug PSA's. Young artists are addicted, they spend hours and hours perfecting their craft. They can't help themselves. Their parents are generally less enthused with their child's artistic aspirations, wishing they'd go to school to become a doctor or a lawyer instead.

Credits:
College for Creative Studies
Advertising Agency: Team Detroit, Detroit, USA
Chief Creative Officer: Toby Barlow
Executive Creative Director: Gary Pascoe
Art Directors: Vic Quattrin, Brandi Keeler
Copywriters: Joel Wescott, Maggie Cote
Photographer: Stock

2013 Get Happy Volkswagen Super Bowl XLVII Commercial


A man from Minnesota man with sunny disposition, and a Jamaican accent is the star of Volkswagen's 2013 Super Bowl spot, "Get Happy."
The commercial is set in a typical office with a case of the Monday Blues. Enter Dave and his newfound sunny disposition (that manifests itself in a curious way), all thanks to the his new 2013 VW Beetle. Get in. Get happy.
If you love the VW spots as much as we do, see more of them HERE, looking for more Super Bowl XLVII ads? See them HERE.

Credits:
Agency: Deutsch, LA
Director: Tom Kuntz

Super Bowl Ad Watch: Budweiser Tweets For The First Time - Name The New Clydesdale Foal

Budweiser has launched its first-ever Twitter account – www.twitter.com/budweiser. The account went live last night.

The iconic brand marked the occasion with another "first" involving the Budweiser Clydesdales – tweeting the first photo of a member of the elite "Budweiser Clydesdales Class of 2013," a beautiful 150-pound baby born the morning of Jan. 16. It was the brand's first-ever Tweet.
Using #clydesdales, Budweiser also is asking Twitter followers of @Budweiser and Facebook friends to help name the young equine star, who will be seen by an estimated 110+ million viewers next Sunday during Super Bowl XLVII.

"This newest member of the Budweiser Clydesdale family was 7 days old on the day this part of the Super Bowl commercial was filmed," said Jeff Knapper , general manager of Clydesdale operations. "A star was truly born on Jan. 16."
More than 30 baby Clydesdales are expected to be born this year at the 300-acre Warm Springs Ranch, the state-of-the-art breeding facility for the Budweiser Clydesdales in Boonville, Mo.

On Super Bowl Sunday on Feb. 3, the Budweiser Clydesdales will appear in a new 60-second spot, "Brotherhood," which chronicles the bond a Clydesdale foal shares with his trainer. Partially shot at Warm Springs Ranch, "Brotherhood" will take the Clydesdales advertising into new territory by providing a new level of access to their early years.

This is the Clydesdale's 23rd Super Bowl spot since first appearing in a big game spot in 1986.

In addition to the baby foal born this month that will appear in the spot, other young Clydesdales, including an 8-month-old and a 2-year-old, will be featured, in addition to a full hitch of eight adult horses.
Budweiser's Twitter channel debuts after the social media platform introduced age verification, allowing the beer to restrict its tweets to users 21 and older.

2013 A MILESTONE YEAR
The Clydesdales celebrate a major milestone in 2013 – the 80th anniversary of their association with Anheuser-Busch. The Budweiser Clydesdales have been an integral part of Anheuser-Busch's heritage since April 7, 1933, and their strength and majesty symbolize Budweiser quality as well as integrity, achievement, success, perfection and team spirit. They were formally introduced to celebrate the repeal of Prohibition for beer.
"The symbol has become synonymous with Budweiser — the quality that goes into the beer, as well as the time, energy and passion we put into taking care of the horses," Knapper said.

How is the baby Clydesdale featured in the commercial doing? Both mother, 7-year-old Darla, and baby are doing well, reports John Soto , supervisor of the breeding operations at Warm Springs Ranch in mid-Missouri.
"We have had two foals born so far this year and they're both doing very well," Soto said.

"We take great pride in each and every one of our horses, and Warm Springs Ranch is a great home," Knapper said. "The Budweiser Clydesdales are the envy of the equine world. We treat them like royalty, and they are among the best-cared-for animals in the world."

Anheuser-Busch has about 200 Clydesdales in its herd, with about half of them at Warm Springs Ranch in Cooper County.

via: PR Newswire

New Diet Coke Advert Brings Back The Hunk In "Gardener" Spot - Director's Cut


Diet Coke celebrates 30 years by bringing back the sexy hunk in new "Gardener" TV spot. The new Coke hunk is Andrew Cooper, and the music is the Etta James song "I Just Want To Make Love To You." A group of women spot the "hunk" mowing the grass and one of them rolls a can of the drink towards him as part of their master plan to get our "Hunk" to remove his t-shirt...mission accomplished ladies.



Credits:
Creative Agency: BETC, London
Art Director: Neil Dawson
Director: Rocky Morton of MJZ

See more Coca-Cola commercials HERE.

The Ultimate Seduction - Tikveš Winery 2013 Calender

27 Jan 2013

A tastefully erotic calender for Tikveš Winery, the project entitled "The Ultimate Seduction" is the work of young designer Ian Straaf Kevreshan.


Credits:
Tikveš Winery Calendar 2013 "The Ultimate Seduction"
Creative Agency: McCann Skopje
Concept / Creative Direction / Art Direction: Zdravko (Ian Straaf) Kevreshan
Head of production: Goran Dimovski
Producer: Igor Kusic
3D Art Direction: Ivana Milenkovic
3D studio: Bliss studio
Photographer: Andreja Damjanovic
Hair & Make up: Srdjan Petkovic
Costume: Sanja Zdravkovic
Making of: Aleksandar Jakovljevic

Looking Back On Samsung and BETC Sexy Smart TV Commercial


Great-Ads looks back on Samsung Smart TV's spot "Seductive Motion" come behind the scenes with a sexy girl, a Smart TV, a stampede of men and see how they took over downtown Buenos Aires to create this great commercial with 12 million plus views to date. The lovely model is Angela Bellotte who also models for Victoria's Secret. Full commercial below.

Credits:
Ad Agency: BETC, London
Executive Creative Director: Neil Dawson
Production Company: RSA Films
Director: Mat Kirtby



2nd Annual StreetART Toronto Hoping For More Large Scale Projects

26 Jan 2013

Whether you look to the 80-foot-long mosaic at the Jack Layton Ferry Terminal, the giant white wording ‘You’ve Changed’ on the side of a building near Queen Street West and Ossington Avenue or the Greenwood Village Mural in the Beach, Lilie Zendel said the first year of StreetARToronto (StART) accomplished exactly what the program set out to do.

“(StART) was created last year as part of the graffiti management program to support and celebrate permitted graffiti and street art,” said Zendel, manager of the City of Toronto program .

StART is administered by the Public Realm Section of the Transportation Services Division at the City of Toronto and aims to develop, support, promote and increase awareness of street art and its role in adding beauty and character to neighbourhoods across Toronto.

StART hosted a meeting at MOCCA in West Queen West on Jan. 21 to wrap up their inaugural year and share details of this year’s program.
In 2012 StART partnered with 20 Toronto organizations to create 48 murals across the city, on walls, fences, underpasses, benches and pavement, particularly in areas that are targeted by graffiti.

The creation of these murals assisted in cleaning up 1,300 pieces of ‘tagging’. More than 60 artists were involved in the projects.
The challenges that program participants faced in the first year, Zendel said, was finding the funds to match StART grants, which is a criteria of the program, finding walls to use in the city, and managing complaints from building owners, artists, non-profits and Business Improvement Areas.

The other big issue is maintaining the murals and preventing vandalism. “We certainly want to expand as much as we can in a geographic sense,” Zendel said. In 2013 StART will continue with its Partnership Program and its Diversion Program, which involves at-risk youth. Although StART aims to support artists it does not fund artists directly, but funds projects through organizations.
Applications for murals to be painted this year are due by April 15 and they can be made through the StART website at http://www.toronto.ca/streetart/
Applications have to be made by incorporated non-profit or charitable organizations and must operate in Toronto.

“I personally would like to see some really large-scale projects this year,” Zendel said, adding the maximum funding for the partnership program has been increased to $30,000.

The StART contribution cannot exceed 70 per cent of the cost of the mural and of that remaining 30 per cent the partner organization must raise at least 15 per cent in cash.

By the spring of 2013 Zendel said they hope to launch a user-friendly map, which gives the details of the 585 murals and street art pieces found in Toronto. The map would include information about the artists and their inspiration for the work.

Story by Erin Hatfield via: York Guardian To learn more about the City of Toronto program that aims to beautify communities across the city through street art and wall murals visit http://www.facebook.com/StreetARToronto

The Most Amazing Dog Mimics A VW Gulf in Das Hund Volkswagen Spot

25 Jan 2013


Watch as this awesome dog mimics a Volkswagen in a brilliant new ad simply entitled "Das Hund"

Credits:
Ad Agency: DDB, Amsterdam
Directed by Mattias Schut
Music: Sizzer

Kia Sorento "Space Babies" Commercial Teaser Looks Like an Epic Win


2014 Kia Sorento Space Babies Super Bowl commercial teaser...The space babies of planet Babylandia are suited up to embark on an epic journey nine months in the making. So fasten your diapers this adventure will blow your mind into another dimension.

An extended version of "Space Babies" will be viewable at YouTube.com/Kia leading up to the Super Bowl Sunday. Kia returns as a Super Bowl advertiser for the fourth straight time. After becoming the first advertiser to debut a Super Bowl commercial in movie theaters before the big game last year, "Space Babies" will air on more than 33,000 screens nationwide beginning on February 1 as part of ScreenVision and National CineMedia's FirstLook. "It has an answer for everything" is a fully integrated marketing campaign incorporating TV, cinema, digital, print, social media and in-dealership components.
Created by creative agency David&Goliath, and directed by Jake Scott the KIA spot is scheduled to air in the fourth quarter of Super Bowl XLVII.

Tracy Morgan Wants To Say *#&@%* In MiO Fit Super Bowl Ad


Can MiO Fit new spokescelebrity Tracy Morgan say *#&^%$* on TV? We're not sure, but we know you can change water into a sports drink with electrolytes and zero calories. All you need is MiO Fit. Change is Coming 2.03.13 and with that we have yet another teaser spot for the 2013 Super Bowl Ad Extravaganza.

PR Newswire Press: "With countless millions watching the big game, we couldn't think of a better and more relevant way to introduce MiO Fit," said Doug Weekes , VP Refreshment Beverages for Kraft. "This new line of MiO introduces a world of change for sports drinks and we are so proud to debut it with our MiO Fit "Anthem" commercial during Super Bowl XLVII."

The comical spot features actor and comedian Tracy Morgan who takes a humorous look at all the other things that we have changed in America, beyond just sports drinks. The advertisement was created by TAXI New York and directed by Martin Granger .
The MiO Fit commercial will kick off an integrated marketing effort to introduce the new product to America. The campaign will include strong digital and social media, public relations, sampling, and consumer incentives starting the week before the game and extending through March. The brand will also engage social media fans in a conversation about "change" by asking what other changes they would like to see and why.

Super Bowl Ad News: RIM Will Run A Super Bowl Ad For Blackberry 10


Blackberry announced today they will, for the first time have a 30-second ad buy for the Super Bowl this year. The timing could not be any better for RIM as Thorsten Heins officially announced today in a press release, that the BlackBerry 10 Launch event is to be held on January 30, 2013. The event will happen simultaneously in multiple countries around the world, where details of the smartphones and their availability will be announced.

"A Super Bowl commercial is a great opportunity to show the redesigned, re-engineered and reinvented BlackBerry to tens of millions of consumers on the largest advertising stage of the year," RIM CMO Frank Boulben said in a statement.

The commercial to run during the Big Game is the work of creative ad agency AMV BBDO, London and we are looking forward to seeing it.

Audi 2013 Super Bowl Commercial "Prom" Let's You Pick The Ending


Audi's collection of 2013 Super Bowl ads with three alternative endings to "Prom Night", above "Worth it", and below "Buddies" and finally the "Tradition" spot.
A slightly insecure teenager is unhappy about going to the Senior Prom without a date. But when his Dad lets him borrow the new Audi S6 for the night, he gains more and more confidence with every mile, arriving at the Prom a changed young man. You'll have to watch the 1st of three alternate endings to the 2013 Audi Super Bowl commercial to see if his newly found bravery pays off.


Check out the 2nd of three alternate endings to the 2013 Audi Super Bowl commercial, where one brave young man ends the night with some unexpected company.


The 3rd of three alternate endings to the 2013 Audi Super Bowl commercial, where one brave young man learns what it really means to be passed the Audi torch.





How Good Is A Chicken Licken Slyder A New "Orphanage" TV Spot Will Show You


Egg Films director Terence Neale’s latest ad for Chicken Licken Slyders will leave audiences asking, “Please, sir, can I have some more?” The concept for this commercial, devised by Net#work BBDO, involves a gloomy orphanage, a cheery couple, and a delightful twist - think M. Night Shyamalalalalalaalan.

Terence jumped at the chance to work on Chicken Licken, with its trademark off-centre approach to humor, again: “Chicken Licken is an amazing brand to work on,” says Terence, “You can feel the trust between the agency and the client. It creates an environment where everyone is working to produce the best possible outcome.”

His knack for directing performance shone through in all of the carefully chosen cast. He shared a special insight on working with children: “I think kids get intimidated when they feel like they are surrounded by people smarter than them, but thanks to the creatives and me, that wasn't a problem at all.”

Credits:
Title: ‘Orphanage’
Client: Chicken Licken
Agency: Net#work BBDO
City & Country: Johannesburg, South Africa
Agency Producer: Caroline Switala
Executive Creative Director : Rob McLennan & Graeme Jenner
Copywriter: Cara Messias
Art director: Clayton Swartz
Director: Terence Neale
Production Co & City: Egg Films, Cape Town
Producer: Rozanne Rocha-Gray
Director of Photography: Paul Gilpin
Post Production & City : Pudding (grade) Blade (online) BFX (3D)
Editor & Company: Evi Katz / Left
Music & Music Publisher: Robroy Music

FedEx Shows Us Why "Social Media" Isn't Always That Important In New TV Ad


A radiator valve manufacturing company decides to increase they're social media visibility in hopes of growing the business. FedEx and ad agency BBDO create a great new ad highlighting both FedEx's small business expertise and why you don't hire your son Brock and his crew to be the new Social Media Strategists.

Ad Credits:
Advertising Agency: BBDO, New York
Production Company: Biscuit Filmworks

GoDaddy "Your Big Idea" Super Bowl Ad


In typical GoDaddy style they have released the first of two Super Bowl ads early and there are no hot girls, which actually a pleasant surprise. The commercial, "Your Big Idea" features a few people who have the next "Big Idea" but fall short of living the dream.

If you were expecting Danica Patrick or model Bar Refaeli in something sexy, not to worry you can view other racy GoDaddy ads here until then.
Creative Credits
Ad Agency: Deutsch, New York
Production Company: Biscuit Filmworks
Editorial/Post Production: The Cutting Room
VFX: The Mill

Toronto Ad Agency Red Urban Converts Historic Casa Loma Stables Into A Butcher Shop and Hang A Pair Of Jettas

24 Jan 2013




Press: What if you could buy a new car alongside your everyday groceries? This is the scenario imagined in Volkswagen’s latest spot to promote the affordability of the Volkswagen brand and its most accessible model, the Jetta.

“Butcher”, which began airing this month, opens with a woman ordering four sirloin steaks in a traditional food market. She then asks, “How fresh is the Jetta?” just as she would while contemplating a roast or rack of lamb. The camera then pulls back to reveal two silver Volkswagen Jettas dangling and gently swaying behind the counter from the market’s ceiling. After briefly considering the affordable price, she spontaneously decides to buy the “one on the left”.

View Volkswagen Jetta “Butcher": http://www.youtube.com/watch?v=KWdAXw7ziOo
View “How to Hang a Jetta” - a behind-the-scenes of the spot: http://www.youtube.com/watch?v=i_58EBCceAw


The spot, developed by Toronto-based agency Red Urban for Volkswagen Canada and directed by Untitled Films’ Jean-Michel Ravon, is an extension of a campaign launched late last year in the UK.

Since the impulse buy is familiar to most shoppers, communicating the brand’s message was easy. Executing the creative idea, however, was much trickier. Key to the spot’s believability was finding a location where two cars - at roughly 3,000 pounds apiece - could be hung from the wall or ceiling. Since Volkswagen Canada’s spots avoid using computer graphics as a way to reinforce Volkswagen’s authentic style, a very large space was needed.

“Choosing a location was tricky because we wanted the atmosphere to feel intimate, but the size of the vehicles ruled out small shop settings,” said Christina Yu, Executive Creative Director, Red Urban.

The stables of a downtown Toronto historical castle, Casa Loma, were eventually discovered and booked for the shoot. The stables provided a quaint space with high ceilings and authentic style details, like the subway-tiled walls so common in traditional food markets, which were a perfect backdrop for the concept of the shoot.

The next obstacle the team needed to overcome was hanging a hefty car from the ceiling in a way that looked seamless and believable.

“The big challenge was to hang the cars so that they would sway a little,” adds Yu. “To accomplish the stunt, we removed the engine, transmission and fluids from both vehicles to reduce the overall weight. A European trailer hook part was installed and reinforced before employing a custom rig solution to hoist the cars up inside the Casa Loma stables.”

Lynne Piette, Brand Marketing Manager at Volkswagen Canada, says, “We expect that the spot will resonate well with consumers as they begin the New Year. Providing a premium product and experience that's accessible to the masses is at the core of the Volkswagen brand, and this Jetta commercial represents exactly that.”

Credits:
Title: "Butcher"
Client: Volkswagen Canada
Creative Agency: Red Urban
ECD: Christina Yu
AD: Liam Johnstone
CW: Sarah DiDomenico
Broadcast Producer: Anna Tricinci
Integrated Producer: Terri Vesgo
Account Directors: Caroline Kilgour, Sonia Ruckemann

Production Company: Untitled Films
Director: Jean-Michel Ravon
Executive Producer: Lexy Kavluk
Line Producer: Tom Evelyn
DP: John Houtman
Production Designer: Michael Walker

Editorial Company: Rooster Post
Editor: Paul Jutras

Post Production: Track and Field
Online Compositor: Ernie Mordak
Music and Sound Design: The Eggplant
Music Producer: Adam Damelin
via: Glossy

Becel’s “Love Letter” Reminds Moms To Take Care Of Themselves Too


To get women to make heart healthy choices and reduce their risk of heart disease and stroke, Becel and The Heart and Stroke Foundation invited moms to what they thought was a regular school play. Instead, each kid read their mom a personal, heartfelt letter explaining how well she takes care of them. Moms were then asked to take care of themselves too. Developed by DDB Canada's Toronto office, the integrated campaign encourages women to take better care of their health. Full press below.


Toronto, January 24, 2013 -- Heart disease and stroke is a leading cause of death for women in Canada1, yet 80 per cent of the risks can be reduced through lifestyle changes. To encourage women to prioritize their own well-being, Becel® recently launched a heartwarming integrated advertising campaign encouraging moms to take action and take better care of their health.

Becel® is the founding sponsor of the Heart and Stroke Foundation’s The Heart Truth™ campaign, which calls on women to put their own health first by assessing their risk for heart disease and stroke, talking to their doctor, and making heart healthy lifestyle choices in order to enjoy a long and healthy life with their loved ones.

“Heart disease and stroke take one in three Canadian women before their time2, resulting in too many children losing their mothers,” says Margaret McKellar, senior marketing manager – Spreads Canada. “Becel wants to drive home the relevance of heart disease and stroke with women and provide them with the tools necessary to make positive changes in their lives.”

With moms more likely to listen to their children than a marketing message, Becel® enlisted the help of elementary school students of an Ottawa public school to surprise their moms by reading aloud heartfelt letters explaining, in their own words, how well their mothers take care of them. The emotional live event created in partnership with the Heart and Stroke Foundation, was filmed for the campaign.

“Women put too much pressure on themselves and sometimes are so focused on the health and happiness of their family that their own health is sacrificed,” says Denise Rossetto, mother of twins and creative director at DDB Canada. “If a woman doesn’t look after herself, she may not be around for her family.”

Developed by DDB Canada’s Toronto office, the national integrated campaign, includes English and French versions of the spot “Love Letters,” an online video, entitled “It’s OK Mom” that people can personalize to encourage a mom and share with their social networks, and digital advertising, which is being supported with public relations and a blogger outreach program. To learn heart healthy tips, get a behind-the-scenes look of the commercial and read the children’s love letters, consumers can visit the campaign site: Becel.ca/EncourageAMom.

The campaign is the result of collaboration between Becel’s agency partners, with DDB Canada’s Toronto office responsible for the strategy, mass, digital and social executions, working closely with DDB Canada Montreal (French adaptation), Edelman (public relations and social media), Mindshare (media), Integrated (shopper marketing) and Ariad Communications (eblast), in partnership with Sapient who is responsible for Becel.ca.

The “Love Letters” TV spot launched on January 21, 2013, followed by cinema and digital campaign elements in market the first week in February for Heart Month.

DDB Canada has partnered with Unilever Canada as Becel’s agency of record since 2009.

Volkswagen "Sunny Side" Pre Game 2013 Super Bowl Ad - They Just Want Us To Get Happy


Volkswagen pulls out the ultimate collection of YouTube sensations in it's 2013 Super Bowl Ad teaser spot. From the wacky Cat Lady, to Boogie and a host of angry people, creative ad agency Deutsch, LA might have just given us a glimpse to Super Bowl XLVII best commercial.

"Volkswagen and reggae legend Jimmy Cliff join together to infuse much-needed positivity and good vibes into a world that's become awash with freak-outs, meltdowns, and temper tantrums over just about anything. It's time to get happy".

Kaley Cuoco Is Your Wish Granting Genie - Toyota 2013 Super Bowl Ad Teaser


Kaley Cuoco looks great in the teaser ad for Toyota and Saatchi & Saatchi's contribution to the 2013 Super Bowl Ad Show...ya ya ya, it's another teaser. Anyway, Kaley dressed in sexy purple suit walks about town granting wishes randomly, the rest of us can send our wish via Twitter hashtag #wishgranted.

Kaley Cuoco fans can see more of her in the Priceline Negotiator Secret Daughter spot HERE.
Credits:
Ad Agency: Saatchi & Saatchi, LA.

Diet Coke Brings Back The Sexy Hunk In New Ad


Diet Coke is bringing back The Hunk with a new teaser advert, we wont officially see him undressing in the full commercial until Monday January 28th, but Coke was kind enough to give us this teaser spot until then.

We don't know who the new man is yet, but if he is anything as lovely as the original Diet Coke Window Washer Hunk we first met back in the 1997 ad we should all be pleased. For your viewing pleasure ladies, Robert Merrill, aka the window washer is below.

Credits:
New spot is the work of ad agency BETC, London.

Super Bowl Ad Watch - Kate Upton's Mercedes-Benz Slow Motion Car Wash

23 Jan 2013



Mercedes-Benz is out with another 2013 Super Bowl teaser ad, Kate Upton is "The Object of Desire" in the 90 second teaser that headlines "Kate Upton Washes the New Mercedes CLA in Slow Motion." Unlike the "Diner" teaser ad which actually looks like something pretty good, this kinda sucks.

Before you get all crazy, check out the Diner spot HERE, it's actually what a teaser spot should be.
Credits:
Ad Agency: Merkley + Partners

Spike TV MMA's Bellator Spot Is On Fire


Warm yourself up this winter with the hot fire created by Juniper Jones for Spikes new series, Bellator. A tournament based Mixed Martial Arts promotion featuring grueling battles of brute strength and cunning ability until one champion is crowned.

Juniper Jones was charged with creating a spot that celebrates the spirit and drive of the individual rising to the occasion in the face of insurmountable challenges. Fire scorches across the screen as the talented fighters showcase their moves. While it appears extremely life like, no practical effects were used. Our team generated the fire completely from scratch in post-production, creating a singular effect that reflects the distinctive brand of Spike TV’s Bellator.
Credits:
Agency: Spike
Production Company: Juniper Jones
Director/Creative Director – Kevin Robinson
Director of Photography – Scott Colthorp
Executive Producer – David Phillips
Executive Producer – Terry Minogue
Executive Producer – Susie Shuttleworth
Production Coordinator – Zachary Goldberg
3D VFX Artist – Russell Forrest Boebert
3D VFX Artist – Joe Gunn
Compositor – Carlos Foxworthy
Compositor – Jim Roberson
Compositor – Chris West
Sound – Jody Nazzaro, Northern Lights

The Most Epic Thing You Could Fry On Super Bowl Sunday Is A...TURKEY


Just in case you plan on deep frying a turkey for your Super Bowl XLVII party, Amanda Hesser teams up with Visa and the Visa NFL Fan Offers ad campaign to make sure you do it right. Remember kids...deep frying a turkey requires extreme kitchen safety.
Credits:
Ad Agency: TBWA\Chiat\Day

The Replacer Official Call of Duty Black Ops 2 Video


Watch the official Call Of Duty "The Replacer" Black Ops 2 trailer featuring Peter Stomare. The Revolution DLC Map Pack will take up a lot of your time soon. Luckily, the Replacer is here to solve all of your problems.

One of the most robust and diverse DLC offerings in Call of Duty history, Revolution includes four all-new Multiplayer maps, a new Zombies Co-Op map, a brand new Zombies game mode and a bonus Multiplayer weapon...if this is your kind of thing.

Credits:
Creative Ad Agency: 72andSunny, USA


Google and Audi Enhance Navigation In New Commercial


Google continues to roll out beautiful ads with the latest from ad agency Venables Bell & Partners. "Enhancing Navigation". Music is a cover of the song Highways by Joe Purdy.

For a driver, in-car technology brings several benefits, including safety, access to local map content and more efficient ways to reach a destination. To help drivers safely discover local destinations, Audi America has teamed up with Google to enhance their navigation system. Check out today's video and see how Audi is bringing Google Maps and Google Earth to its drivers.
Credits:
Advertising Agency: Venables Bell & Partners, San Fransisco, USA
Executive Creative Directors: Paul Venables, Will McGinness
Art Director: Brad Kayal
Copywriter: Brad Phifer
Director of Integrated Production: Craig Allen
Agency Producer: Mandie Bowe
Production Company: Logan
Director: Eric Anderson
Director of Photography: Jordan Levy
Executive Producer: Matthew Marquis
Producer: Rich Kaylor
Editing Company: Logan
Editor: Jay Rogers
Sound Design: 740 Sound Design & Mix
Sound Designers: Andrew Tracy, Nicholas Interlandi
Music: Black Iris

A Unicorn Apocalypse Thanks To Your Samsung Galaxy Note II


Samsung takes their Next Big Thing Is Here ad campaign and shakes it up a bit with the same 20-something gang and creates not just a Unicorn Apocalypse, but takes it too Rim's Blackberry with The Next Big Thing For Business Is Here...


Credits:
Ad Agency: 72andSunny
Client: Samsung Galaxy Note II
ECD: Jason Norcross
CD/Writer: Matt Heath
CD/Writer: Barton Corley
Lead Writer: Patrick Maravilla
Lead Design: Brandt Lewis
Senior Designer: Allison Hayes
Junior Writer: Jack Jenson
Director of Film Production: Sam Baerwald
Senior Film Producer: Angelo Mazzamuto
Senior Film Producer: Erin Goodsell
Senior Film Producer: Nicole Haase
Prod. Co.: Epoch Films
Director: Michael Downing
Exec. Producer: Jerry Solomon
Exec. Producer: John Duffin
Producer: Eric Sedorovitz
Editorial: Arcade Editorial
Editor: Will Hasell
Managing Partner: Damian Stevens
EP: Nicole Visram
Producer: Amburr Farls
Assistant Editor: Andrew Leggett
Assistant Editor: Mike Campbell
VFX: Mission Studios
Telecine: The Mill - LA
Music: South Music
Sound Design: Barking Owl
Mix House: Play Studios

Frieze Films Creates The Switch for Eskom


Frieze Films’ Rob Malpage directed and lensed Eskom Switch for Saatchi & Saatchi, Johannesburg.

The upbeat spot celebrates the way Eskom improves ordinary South African’s lives, reminding viewers how much begins with the flick of a switch.

While Kobus Loots’ fast-cut edit is full of intricate effects shots and transitions, Rob balances the technical with the human to keep the tone light, personal and modern.

Telkom’s National Control Room is restricted as a National Key Point, so Rob recreated it using a combination of art direction and CGI. He also overcame the loss during pre-production of Khusile Power Station. “Thankfully, I’d taken some stills on my director’s recce, so we shots the guys working with cranes on a building site and then comped the stills from the power station into the background. It actually worked in our favour, as I needed the foreground and background asseparate plates anyway to create the AutoCAD architectural drawing effect.”

Saatchi & Saatchi creative director Liam Wilopolski, copywriter Wynand Prinsloo and art director Wihan Meerholz conceived the spot, with InJozi supplying the score, directed by Rob Malpage at Frieze Films.

Super Bowl Ad Watch: Skechers GOrun 2 Man vs Cheetah Looks All Too Familiar

22 Jan 2013



Skechers released a teaser Super Bowl ad this week promoting the GOrun 2, in it a man attempts to outrun a cheetah. We won't actually know if he does or not until the ad airs during Super Bowl XLII.

Sadly, the Skechers spot created by ad agency Siltanen Partners looks all too familiar to this old Charal Meats ad done by Leo Burnett Paris, see it below.

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